**** BizWare Magic's - The Google Cash File!
Google Marketing Tactics
Simple Guide to Using Adsense and Adwords on Your Site
Explode your sales by exploiting the Google Cash Factor!
Google is more than a search engine! With the
advent of Adsense and Adwords it has turned
into an excellent source of income for
many webmasters and online marketers.
Anyone marketing on the web cannot
ignore the Google Cash Factor.
Smart marketers are exploiting the Google
Cash Factor - taking full advantage of the
income streams directly linked to Google.
Even ordinary webmasters and site owners
are taking advantage of the Google
Adsense/Adwords and earning extra
You should too!
Google has emerged as the Top Search Engine. A number #1 listing in Google can mean a significant increase in
revenue for Webmasters and Marketers - it can play a large factor in their and your bottom line!
This can be seen in the havoc the so-called 'Florida Update' caused a while back. It meant the sudden lost of
First Place Rankings for many marketers - resulting in the lost of tens of thousands of dollars.
These savvy marketers knew the importance of Google in their online marketing and scrambled to regain their
Top Positions. They also knew it can make or break their online business.
Don't Believe It?
Don't believe webmasters are making significant cash from Google? Just take a look at what Google Adsense is
paying out for these top-ranked keywords for ONE CLICK:
Keywords are words or phrases searchers type into Google Search - if you have a site optimized for these
keywords + you have the Google Adsense Code on your page - you will receive a percentage each time someone
clicks on these ads.
How about you?
Are you taking full advantage of Google? Are your pages or keywords listed on the first page of Google's Searches?
Are you profiting from Google?
If the answer is NO!
You should keep reading this file! It might change your perspective on
Google and on your marketing.
How to Use this file!
This file contains information, links, resources and experts that will help you take
full advantage of these Google Income Streams. Outlined below are some:
*handy tools that will help you
exploit Google to it's highest potential.
*simple steps you can take to build
revenue streams from Google.
This file is broken down into three different sections for easy reading:
.................How to Get a Top Ranking
.................How to Use Google Adsense
.................How to Use Google Adwords
How to Get a Top Ranking
One Name - Brad Callen!
If you're really new to SEO tactics, another real helpful person you should get to know is Brad Callen.
You can even get a trial download of his SEO software SEO Elite - even if you don't purchase his software
you will receive his excellent email course 'Seven Days to Massive Traffic' for free.
I really increased my Google Rankings just by following the simple steps in Brad's excellent ecourse -
you can too!
In my marketing - I have found visitors coming from
Google show you much more respect!
Credibility is essential on the net. Having your site listed on the
first page of Google adds credibility to your site or product.
Think about this for a moment! We use
Google every day to answer questions, give facts, solve problems, etc. - we usually show respect to our 'suppliers of
knowledge'- teachers, professors, doctors, grandmothers! Google has gained a large reservoir of respect and credibility in the minds
It's only natural for this respect and credibility to be passed along to the sites and products
holding TOP positions!
I first noticed this factor when visitors from Google searching for 'how to build an opt-in list' almost always
signed up to my opt in list building ecourse.
Keywords or very targeted phrases are the most responsive - for example - the
phrase 'opt in list building' will deliver a very targeted visitor to this
Your First Objective!
****Pick the Right Keywords****
Use the two links listed above to find high paying keywords that get a decent amount of traffic. How do you
know the amount of traffic a keyword receives? Use this Overture Tool that will give you the number of searches made each month and the amount bid for each keyword. http://www.pixelfast.com/overture/- Overture Keyword Tool
Once you have chosen your keywords or phrases - you have to build a site around these keywords - with highly
unique content in short (500-600 words) pages. Lots of pages - into the hundreds and thousands. But more on
site building in the second section below.
Also listed below are other resources that you will also find helpful or if you're really new to the
Internet - you might want to try Brad Callen's free ecourse offered here: SEO Elite
Or try Brad Callen's excellent Keyword Elite ( Its the keyword software the webmaster of this site uses and
Your Second Objective!
Is to get your pages or keywords onto the first page results in Google or the other search engines. Lately, Yahoo and
MSN have revamped their Engines so they are also worth considering too!
If you have the time - use the free tools below to help you.
Useful Free Tools or Software to help you get Top Rankings!
Google Bar! Track your PR (Popularity Ranking).
This bar will give you Free
invaluable information on your site and your competition.
http://www.goodkeywords.com - GoodKeywords Free Desktop Software that will
give you Good Keywords - ones surfers are actually searching for.
http://www.wordtracker.com - WordTrackerThis site will also help you in finding
Link Popularity Check offers instant,
online reports of a site's link popularity rating in 5 top search engines, including Google,
AltaVista, MSN, AllTheWeb, and Lycos - FREE!
Search Engine Ranking offers instant,
online reports of web site rankings in 7 top search engines, including Yahoo!, Google, AOL,
MSN, AllTheWeb, AltaVista, and Teoma - FREE!
If you Don't have the time!
If you don't have time or desire to work at getting high rankings you
can always pay to get the job done. You can try:
SEO Elite Brad Callen's SEO Elite software will get you that #1 listing for all the major search engines. It automates all the linking chores and makes link building a breeze.
No matter which route you take - you should reach your objective!
Remember our 'Simple Marketing Theory' - Right tools, Right people = Desired Outcome!
How to Use Google Adsense
One Word - Content!
Before you can use Adsense - you must have; or you must build a high quality 'content' website.
Content is King. Content is what your visitors are searching for. Information rules. It will put visitors
on your site. It will bring customers to your products.
Find an interest or hobby and design a website around it. It you make 'zero' profit - you will have spent
your time exploring a subject you love. And you no doubt will build a high quality content site you will
be proud of.
If you are just starting out choose SBI!
SiteBuildIt by Ken Evoy - is almost 'fool proof' - you will produce a content filled site! He is highly
recommended and has a reputation for 'over delivering' on his products. You can check him
out here . Or just do a search in Google if you want further proof!
He also runs a very professional affiliate program.
His 6 Pillar Program is extremely good for the novice marketer. Excellent training, up to date stats,
and great marketing materials. Click here to check it out.SBI SiteBuildIt Review
SBI and Ken Evoy are Highly recommended.
How Does Adsense Work?
Google Adsense are text ads that Google places on content webpages. These ads match the content
of the webpage. This site uses Adsense.
You can modify the color scheme and layout of these ads
to match your pages. And since the 'ads' match your site's content - they blend seamlessly into your site.
Google Adsense Rules forbids any discussion of your revenue from these ads so I won't go
into any detail.
But suffice to say - if you have a high quality 'content-filled' site - it would be worth your while to give
Adsense a try.
This is the link:Google Adsense
Back to our simple marketing theory!
Content/SBI/Ken Evoy = Adsense Revenue
How to Use Google Adwords
Three Words - Test, Test, Test!
Adwords is Google's Pay-Per-Click advertising system. Small text box ads are placed on Google
Search Result Pages - again these ads match the content of the searches - so you get targeted
clicks or visitors to your site or product.
As the name suggests - you only pay for actual clicks and not impressions.
How Does Adwords Work?
You have a product to sell. You need customers. One way to get these targeted
customers is to use Adwords.
You design a small text ad. You bid on a price per click. Your ad is listed on
Google pages that match the keyword or keyword phrases you have bid on.
Click on this link and check out the Adwords site. Click Here.
How Do You Make a Profit with Adwords?
With a little capital and a whole lot of knowledge!
Making money with Adwords or any of the other PPC programs (Overture, FindWhat, Kanoodle, etc.)
is not easy.
It takes a lot of trial and error. It takes a lot of testing.
If you're just starting with PPC marketing you should check out
these products. It will probably save you a lot of cash in the
long run - if you learn from some one who's 'been there, done that'!
Or if you don't want to fork out money for an ebook - check out this great blog!
Here's a great weblog or site on
how to use the pay-per-click marketing. This weblog is by Barry Stein and it takes you step-by-step thru
the Pay-Per-Click Experience.
One of best ways to learn about any subject is to find some one who has first
hand experience. This blog goes into great detail on how to use the PPC programs.
Useful Free Tools or Software to help you with pay-per-click marketing.
If you want to save yourself some time and sweat - not to mention some sleepless
nights! You can purchase Jeff Alderson's software entitled Ad Word Analyzer.
It will help you discover targeted keywords that have
high search volume but little competition. It also points
out the supply and demand for your keywords. This software
works great with your Google Adwords and Overture campaigns.
Here's how it works:
Enter a chosen keyword into the program and you automatically
gets these results:
1. list of all related keyword phrases.
2. number of searches from previous month for each keyword phrase.
3. number of campaigns ongoing for both Google AdWords and Overture.
Plus it displays the results/search ratio for each keyword. It does
this by taking the number of sites using each keyword and dividing it
by the number of searches.
This means you can gauge or monitor the actual supply and demand for
your keyword. Lower ratio means you have better odds for making
money with your procuct.
I hope this page has opened your eyes to some degree. Take a closer look
at Google Cash. It offers great earning potential for the beginning marketer as well as the
Trying just a few of the tools and experts mentioned in this
file can play a major factor in your marketing efforts. Don't overlook
or underestimate the Google Factor!
Remember our 'Simple Marketing Theory' - Right tools, Right people = Desired Outcome!
Go ahead - give it a try!
Don't forget to BookMark this page - This is an open file! As new tools/resources/experts relating
to Google Cash become known - they will be listed here. Check back often.
Wonder what do you call a web file --- a flob!!
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This page or Bizwaremagic.com is not endorsed or affiliated with Google, but we also like them a lot.
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