{"id":79,"date":"2009-10-30T06:17:30","date_gmt":"2009-10-30T13:17:30","guid":{"rendered":"http:\/\/www.bizwaremagic.com\/weblog\/?p=79"},"modified":"2019-10-23T07:51:45","modified_gmt":"2019-10-23T14:51:45","slug":"tweetglide-how-the-big-guys-market-online","status":"publish","type":"post","link":"https:\/\/www.bizwaremagic.com\/weblog\/2009\/10\/30\/tweetglide-how-the-big-guys-market-online\/","title":{"rendered":"TweetGlide &#8211; How The Big Guys Market Online"},"content":{"rendered":"<p><b><br \/>\nTweetGlide &#8211; How The Big Guys Market Online<\/b><\/p>\n<p><span><span><span><span><\/span><\/span><\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/www.bizwaremagic.com\/tweetglide.gif\" width=\"468\" height=\"60\"><\/p>\n<p><span><span><span><span><\/span><\/span><\/span><\/span><\/p>\n<p>This week I thought I would do something that&#8217;s a little<br \/>\ndifferent and give you a simple case-study of how<br \/>\nthe big guys actually do their online marketing.<br \/>\nHopefully, it will give you a better understanding of how<br \/>\nthese marketers earn the big bucks. It just doesn&#8217;t all<br \/>\nhappen by pure luck or even by access to friends with<br \/>\nvery large lists.<\/p>\n<p>These guys operate on a set marketing formula that&#8217;s<br \/>\ntested and proven to work. They just have to come up<br \/>\nwith a special product or service to plug this formula<br \/>\ninto it in order for it to work. The more unique the product,<br \/>\nthe more successful their marketing campaign will be.<\/p>\n<p>In particular, I would like to dissect the whole marketing<br \/>\nsystem connected with a new Twitter desktop application<br \/>\nintroduced just a few days ago by Mike Filsaime, a well known<br \/>\nand very successful online marketer. He has many products,<br \/>\nincluding other viral programs similar to this one, Instantbuzz<br \/>\nand ListDotCom comes readily to mind.<\/p>\n<p>Since I have spent the last 7 years studying marketing tools<br \/>\nand systems with my two main marketing websites, I have become<br \/>\nextra critical when a new marketing tool comes along. And I find<br \/>\nmyself becoming even more cynical as I enter middle age &#8211; comes<br \/>\nwith the territory I guess!<br \/>\n<span><span><span><span><b><br \/>\nBut I was really impressed with TweetGlide for several reasons. <\/b><br \/>\n<span><span><span><span><br \/>\nFirst, it ties your online marketing into one of the hottest programs<br \/>\non the web at the moment &#8211; Twitter. Second, I have always had<br \/>\na fondness for desktop applications mainly because it puts your<br \/>\nprogram and promotions directly on the computers of its users<br \/>\n&#8211; sort of like in your face advertising.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p>For years, I have been promoting my own Desktop eCalendar<br \/>\nwith my main site and I know these desktop applications<br \/>\ncan bring in a lot of traffic. It is a way of directly<br \/>\nconnecting with your site&#8217;s users. Tie it in with a popular<br \/>\nprogram like Twitter and you probably have a winning<br \/>\ncombination on your hands.<\/p>\n<p>Now, TweetGlide is a simple desktop application that<br \/>\nlets you get full enjoyment out of Twitter. It displays<br \/>\nyour Twitter Tweets, Direct Messages, Favorites, Mentions&#8230;<br \/>\nit basically hooks you up to all your Twitter stuff on<br \/>\nyour desktop. Basically it is very similar to TweetDeck<br \/>\nbut with an advertising component thrown in.<\/p>\n<p>It&#8217;s a handy little free program that you can download<br \/>\nand use. For those who would like to use it for marketing, they<br \/>\ncan promote it to also earn a few dollars. Mainly through a<br \/>\nOTO (one time offer) of a premier membership upgrade<br \/>\nthat people who download the application can purchase.<br \/>\nYou don&#8217;t have to accept this offer &#8211; the program is<br \/>\nstill free to download.<\/p>\n<p>I personally don&#8217;t like OTOs (some people call them<br \/>\nOne Time Rip-Offs) but they are an effective and accepted<br \/>\nway of marketing on the web and Mike Filsaime puts it to good<br \/>\nuse here. I personally bought the upgrade myself because<br \/>\nI wanted to fully test out this system and like I said,<br \/>\nI have a fondness for desktop applications. I also see promising<br \/>\nmarketing potential for this one but only time will<br \/>\ntell if it was worth the upgrade price.<\/p>\n<p>Filsaime has also smartly tied this application in with<br \/>\nan upsell product which is his coaching program.<br \/>\nOften times this backend product is where the big bucks<br \/>\nare make &#8211; most savvy marketers offer a lucrative backend<br \/>\nupsell to all the primary products they sell or promote. The<br \/>\nreally, really smart ones, make this upsell recurring or residual<br \/>\nin nature, so that they can receive revenues each month<br \/>\nor each year.<\/p>\n<p>For those building lists, notice how this experienced<br \/>\nmarketer is building his lists thru TweetGlide and<br \/>\nespecially how it places confirmed buyers onto his VIP list&#8230;<br \/>\ngreat way to build customer loyalty and make repeat<br \/>\nsales. This is a key element to profiting from your<br \/>\nlists&#8230; you must divide up and target special subscribers<br \/>\nwith offers matching their interests and buying habits.<\/p>\n<p>Overall, TweetGlide is a handy little marketing machine<br \/>\nwhere users can advertise for free but you can also buy<br \/>\nsponsored advertising. It is a simple way to build a viral<br \/>\nelement into your online marketing. This viral element<br \/>\nwill fit in nicely with the whole viral nature of Twitter.<\/p>\n<p>Plus, big-time marketers like Filsaime are savvy enough<br \/>\nto boost those viral elements with an attractive affiliate<br \/>\nprogram which may attract other big-name online promoters<br \/>\nand marketers. Roughly, 3000 downloads in under 24 hours,<br \/>\nwere made with little promotion on Filsaime part. If this<br \/>\nthing goes totally viral, he will have an attractive and<br \/>\nlucrative program to add to his long list of successful products.<\/p>\n<p>Ignoring all the marketing elements and sales pitches, you<br \/>\nstill end up with a handy Twitter desktop application that<br \/>\nputs all your tweeting functions right on your desktop.<br \/>\nDon&#8217;t know if this will become as popular as TweekDeck<br \/>\nbut it is definitely worth a look.<\/p>\n<p>Moreover, I was really impressed with the quality and<br \/>\ndesign of TweetGlide. The video introducing it was very<br \/>\nprofessionally done. The TweetGlide interface is very<br \/>\nsimple to use and can be easily customized to suit your<br \/>\nown preferences. In addition, the download and installation of<br \/>\nthe desktop application went quickly and smoothly.<\/p>\n<p>So check out the video which explains it all in<br \/>\ngreater detail in the link below. Please be aware<br \/>\nthis is an affiliate link:<\/p>\n<p><span><span><\/span><\/span><\/p>\n<p><span><span><span><span><\/span><\/span><\/span><\/span><\/p>\n<p>&#8230;.<br \/>\n<b><br \/>\nNew Guidelines For FTC Regarding Endorsements &amp; Testimonials<\/b><br \/>\n<span><span><span><span><\/span><\/span><\/span><\/span><\/p>\n<p>Due to new FTC updated guidelines regarding endorsements<br \/>\nand testimonials which go into effect on 12\/1\/09, any<br \/>\nendorsement or testimonial must be transparent and the<br \/>\nreader or consumer must know you&#8217;re selling a product<br \/>\nif you&#8217;re endorsing it.<\/p>\n<p>Or at least this is my reading of the new guidelines;<br \/>\nI am not a lawyer but I am an affiliate marketer so this<br \/>\nissue has me very concerned. Like all online marketers<br \/>\nI am trying to understand the new guidelines. You can<br \/>\nfind some very helpful information at the FTC website.<\/p>\n<p>I have disclaimers on all my sites but just saying<br \/>\n&#8220;Results not typical&#8221; or the stronger &#8220;These testimonials<br \/>\nare based on the experiences of a few people and you<br \/>\nare not likely to have similar results.&#8221; May not even<br \/>\nbe good enough anymore; which is a little scary because as<br \/>\nan affiliate marketer you&#8217;re promoting third-party products<br \/>\nwhich may come with testimonials as part of the promotional<br \/>\nmaterial you&#8217;re given.<\/p>\n<p>I believe FTC and the new guidelines will help cut down<br \/>\non outrageous claims and on those endorsements\/testimonials<br \/>\nwhich try to deceive the consumer.<\/p>\n<p>Again, I am not giving you legal advice regarding these<br \/>\nguidelines or how you should proceed. Just telling you<br \/>\nthat you should be aware of these guidelines which are coming<br \/>\ninto effect on the 1st of December.<\/p>\n<p><span><span><span><span><\/span><\/span><\/span><\/span><\/p>\n<p>Titus<br \/>\nwww.bizwaremagic.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TweetGlide &#8211; How The Big Guys Market Online This week I thought I would do something that&#8217;s a little different and give you a simple case-study of how the big guys actually do their online marketing. Hopefully, it will give you a better understanding of how these marketers earn the big bucks. It just doesn&#8217;t [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[130,128,129,127,47],"class_list":["post-79","post","type-post","status-publish","format-standard","hentry","category-internet-marketing","tag-desktop-application","tag-mike-filsaime","tag-tweetdeck","tag-tweetglide","tag-twitter"],"_links":{"self":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/79","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/comments?post=79"}],"version-history":[{"count":2,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/79\/revisions"}],"predecessor-version":[{"id":2751,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/79\/revisions\/2751"}],"wp:attachment":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/media?parent=79"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/categories?post=79"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/tags?post=79"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}