{"id":701,"date":"2012-01-27T07:02:19","date_gmt":"2012-01-27T14:02:19","guid":{"rendered":"http:\/\/www.bizwaremagic.com\/weblog\/?p=701"},"modified":"2019-10-23T05:02:50","modified_gmt":"2019-10-23T12:02:50","slug":"rich-snippets-will-they-deliver-more-traffic-from-google","status":"publish","type":"post","link":"https:\/\/www.bizwaremagic.com\/weblog\/2012\/01\/27\/rich-snippets-will-they-deliver-more-traffic-from-google\/","title":{"rendered":"Rich Snippets – Will They Deliver More Traffic From Google"},"content":{"rendered":"


\nBWMagic’s Internet Marketing Newsletter
\n
\n
\nRich Snippets – Will They Deliver More Traffic From Google?<\/b>
\n
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Rich Snippets are simply HTML code or formats you use to
\nhelp the search engines provide extra information about
\nyour content. This added information can make your page’s
\nlisting much more visible\/useful in the search engines,
\nespecially Google.<\/p>\n

While Google clearly states on its Webmasters Tools page
\nthat using Rich Snippets WON’T affect your rankings in
\ntheir search results or even guarantee that your markup
\nwill be presented in their search – Rich Snippets may become
\nvery important for the “amount” of traffic you receive from
\nthe search engines.<\/p>\n

Why?<\/b><\/p>\n

Mainly because using these “Rich Snippets” will make your listing
\nmuch more visible in the search engines. It could give you a
\ncompetitive edge over your rivals, especially if they’re not using
\nthe markups. For example, your product listing or review could be
\npresented in the search engine with a “starred” rating and\/or the
\nprice displayed, as well as other information about your company
\nor business.<\/p>\n

All this extra data is presented in the SERPS and makes it much
\neasier for the searcher to read\/find the information they’re looking
\nfor in their search. It also makes it more likely they will click
\nyour link if they see all this information displayed… even if your
\nlisting is not in the top spot but further down the page.<\/p>\n

Using Rich Snippets could make your site or page “stand-out” from
\nthe crowd and get you that vital click.<\/p>\n

Here’s a Google video explaining Rich Snippets:<\/p>\n


\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Google will recognize three types of formats when crawling\/indexing
\nyour pages: Microdata, Microformats and RDFa. You can find Google’s
\nexplanation here: Rich Snippets<\/a><\/p>\n

Currently, the kind of content supported are:<\/p>\n

Reviews
\nPeople
\nProducts
\nBusinesses and organizations
\nRecipes
\nEvents
\nMusic<\/p>\n

Plus, you can also use a Rich Snippet or Markup for Videos using
\neither Facebook Share and Yahoo! SearchMonkey RDFa. Find out how
\nhere: Video Rich Snippets<\/a><\/p>\n

Here’s a Google video explaining “Product Rich Snippet”<\/p>\n


\n
\n>
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Here’s another Google video explaining “Review Rich Snippet”<\/p>\n

<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n


\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Finally, once you get all your Rich Snippets and Markups in
\nplace on your webpages, you can check them through this
\ntesting tool from Google:<\/p>\n

https:\/\/www.google.com\/webmasters\/tools\/richsnippets<\/a><\/p>\n

Remember, there’s no guarantee that Google will use your
\nsnippets, but fully optimizing your content or site simply
\nmeans you must use these markups in the future. Besides,
\nif you run a review or product site, just the possibility of
\nhaving all this extra information displayed in Google or
\nany search engine is well worth the extra work.<\/p>\n


\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Helping People Succeed Online Since 2002!<\/p>\n

Kind Regards,
\nTitus Hoskins<\/p>\n

www.bizwaremagic.com<\/a><\/p>\n

Did you find the above information helpful? If so, why not
\nhelp spread the word – recommend this content by using
\nthe social bookmark sites below. The SEO Gods will Thank You!
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Can using the rich snippets HTML markup really get you more traffic from the search engines, especially Google?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[427,428,426,423,425,424],"class_list":["post-701","post","type-post","status-publish","format-standard","hentry","category-google-visibility","tag-can-using-rich-snippets-get-me-more-traffic","tag-does-using-rich-snippets-improve-traffic","tag-google-rich-snippets","tag-rich-snippets","tag-rich-snippets-markup","tag-what-are-rich-snippets"],"_links":{"self":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/comments?post=701"}],"version-history":[{"count":2,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/701\/revisions"}],"predecessor-version":[{"id":2662,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/701\/revisions\/2662"}],"wp:attachment":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/media?parent=701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/categories?post=701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/tags?post=701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}