{"id":627,"date":"2011-11-08T06:52:19","date_gmt":"2011-11-08T13:52:19","guid":{"rendered":"http:\/\/www.bizwaremagic.com\/weblog\/?p=627"},"modified":"2019-10-22T16:20:19","modified_gmt":"2019-10-22T23:20:19","slug":"how-to-cope-with-the-google-fresh-update","status":"publish","type":"post","link":"https:\/\/www.bizwaremagic.com\/weblog\/2011\/11\/08\/how-to-cope-with-the-google-fresh-update\/","title":{"rendered":"How to Cope With the Google Fresh Update"},"content":{"rendered":"


\nBWMagic’s Internet Marketing Newsletter
\n
\n
\nHow to Cope With the Google Fresh Update?<\/b>
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n


\n
\n\"Google
\n
\n
\n
\n
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

On the official<\/p>\n

http:\/\/googleblog.blogspot.com\/2011\/11\/giving-you-fresher-more-recent-search.html<\/p>\n

it was recently announced by Google that they will now be using or listings more
\nrecent, dare we say newsworthy, content in their listings. This will give Google
\nsearchers much more fresher results and is based on the Caffeine<\/b> changes
\nwhich Google introduced a few years ago.<\/p>\n

“We completed our Caffeine web indexing system last year, which
\nallows us to crawl and index the web for fresh content quickly on
\nan enormous scale. Building upon the momentum from Caffeine, today
\nwe’re making a significant improvement to our ranking algorithm that
\nimpacts roughly 35 percent<\/b> of searches and better determines when
\nto give you more up-to-date relevant results for these varying degrees
\nof freshness.” This was posted by Amit Singhal, but that 35% is not
\nas large as first suspected and was further clarified.<\/p>\n

“Update 11\/7\/11: To clarify, when we say this algorithm impacted 35%
\nof searches, we mean at least one result on the page was affected,
\nas opposed to when we’ve said noticeably impacted in the past, which
\nmeans changes that are significant enough that an average user would
\nnotice. Using that same scale, this change noticeably impacts 6 – 10% <\/b>
\nof searches, depending on the language and domain you’re searching on.”<\/p>\n

Regardless, this means small web owners and webmasters have another
\nGoogle hurdle to deal with and for many business with limited resources,
\nconstantly updating a site with daily\/hourly content, is simply not
\npossible. These small sites will, no doubt, be the big losers in
\nthis recent Google Fresh Update.
\n
\n
\nGoogle Fresh Winners<\/b>
\n
\nAs reported by Webpronews and SearchMetrics we have a list of some
\nobvious sites coming out with more Google Visibility<\/b> are:
\n
\n– Youtube which takes a big jump!
\n– MySpace
\n– Gamin.com
\n– Engadget.com
\n– Buy.com
\n– Squidoo.com<\/b><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

How to Cope With the Google Fresh Update?<\/b>
\n
\nMany SEO experts are already suggesting that you start updating
\nyour site more often with daily content – if at all possible.
\nMany also suggest that you develop a strong online community
\naround your blog or forum… this will automatically update
\nwith fresh content contributed by your users or members. Even
\nquality “comments” can be a way of adding fresh content on an
\nhourly basis. You can also build a panel of regular moderators
\nwho can control the whole enterprise.
\n
\n
\nCreate Active Blog\/Forum Communities<\/b>
\n
\nOn a smaller scale, those websites with limited resources, can
\ncall for articles\/posts from their visitors in return for a link
\nback to their sites. This has always been a good way to build fresh
\ncontent. Although, in a Post Panda web, you might want to make sure
\nall those posts\/articles unique<\/b> to your site.
\n
\n
\nCurrent Sitemap?<\/b>
\n
\nAt the very least webmasters should make sure they have a current
\nSitemap on their site which they can also submit to Google Webmaster
\nTools. This sitemap will have Timeframe indicators (Timestamps) which
\nshould note the freshness of your content. If you want help with creating
\na sitemap try here: Google Sitemaps Explained<\/a>.
\n
\n
\n
\nGoogle News Sites<\/b>
\n
\nOther big winners in this Fresh Update will be the Google News sites,
\nwhich are hand-picked by Google and are regularly crawled for news
\nand content. Webmasters should make sure they are submitting their
\ncontent to these sites on a timely basis, especially if your own site
\nis not daily crawled by Google.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Here’s a List of Google News Sites<\/a> which you can use to make
\nsure your site and content are getting noticed by Google.<\/p>\n


\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n


\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n


\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Helping People Succeed Online Since 2002!<\/p>\n

Kind Regards,
\nTitus Hoskins<\/p>\n

www.bizwaremagic.com<\/a><\/p>\n

Did you find the above information helpful? If so, why not
\nhelp spread the word – recommend this content by using
\nthe social bookmark sites below. The SEO Gods will Thank You!
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Google has recently come out with another algorithm update called “Google Fresh Update” – ranking fresh content higher in their search engine. Here are a few things webmasters can do to improve the freshness of their sites.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[398,403,400,647,401,399,402,404,49],"class_list":["post-627","post","type-post","status-publish","format-standard","hentry","category-google-visibility","tag-google-fresh-update","tag-google-fresh-winners","tag-google-fresher-update","tag-google-visibility","tag-how-to-cope-with-the-google-fresh-update","tag-how-to-keep-your-site-fresh","tag-how-to-make-your-site-fresh","tag-list-of-google-news-sites","tag-seo"],"_links":{"self":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/comments?post=627"}],"version-history":[{"count":2,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/627\/revisions"}],"predecessor-version":[{"id":2604,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/627\/revisions\/2604"}],"wp:attachment":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/media?parent=627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/categories?post=627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/tags?post=627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}