{"id":507,"date":"2011-07-14T16:18:44","date_gmt":"2011-07-14T23:18:44","guid":{"rendered":"http:\/\/www.bizwaremagic.com\/weblog\/?p=507"},"modified":"2018-12-04T11:55:37","modified_gmt":"2018-12-04T18:55:37","slug":"how-to-simplify-the-whole-seo-process","status":"publish","type":"post","link":"https:\/\/www.bizwaremagic.com\/weblog\/2011\/07\/14\/how-to-simplify-the-whole-seo-process\/","title":{"rendered":"How To Simplify The Whole SEO Process"},"content":{"rendered":"<p><span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\nBWMagic&#8217;s Internet Marketing Newsletter<br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<b>How To Simplify The Whole SEO Process<\/b><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bizwaremagic.com\/google_spot.jpg\"  align=\"left\" width=\"359\" height=\"64\" Alt=\"Google Spot!\"><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><\/p>\n<p>Lately, where SEO is concerned, I believe there has been two major<br \/>\nshifts. <\/p>\n<p>1. Whole Site Ranking &#8211; After Panda, Google is judging and ranking<br \/>\nyour whole site, rather than just one page or one piece of content.<br \/>\nHaving a site filled with excellent content is no longer good enough,<br \/>\nthis content must be quick to load, easy to read and have all the<br \/>\nright navigation and layout. You must be careful to have most, if<br \/>\nnot all of your site, filled with original content. In addition,<br \/>\nyou should also note that some webmasters or websites who were hit<br \/>\nhard by the Panda Update, have found creating subdomains for their<br \/>\ndifferent sections of their sites have brought their Google traffic<br \/>\nnumbers back up, especially any sections which may be different from<br \/>\nyour general content.<\/p>\n<p>2. Social Networks\/Bookmarks &#8211; Google with the introduction of Google+<br \/>\nand the Google +1 button is starting to create its own social ranking<br \/>\nprogram and system. These social backlinks and rankings will play a bigger<br \/>\nrole in how Google ranks pages and your site. Your site and content should<br \/>\ncontain all these buttons and bookmarks &#8211; so that your visitors can<br \/>\nfollow you and bookmark your content. I also believe in very near future,<br \/>\nif it&#8217;s not already happening, how MANY followers, fans, subscribers you or<br \/>\nyour site have in Twitter, Facebook, Youtube, Google+&#8230; will make a big<br \/>\ndifference in how Google ranks your site and content.<\/p>\n<p>Having said all that, like many webmasters, I am still pretty much<br \/>\noperating by the old SEO rules and practices. Creatures of habit.<br \/>\nFor what it&#8217;s worth, here&#8217;s how you can simplify your whole SEO<br \/>\nprocess:  <\/p>\n<p><b>1.<\/b> Try to create a short domain with your targeted keyword<br \/>\nin the domain name, go with a .com domain if you can get it and if<br \/>\nyou have to use a multi-worded domain, try to get your keyword at<br \/>\nthe beginning. <\/p>\n<p><b>2.<\/b> Create an &#8220;easy to navigate&#8221; unique content rich site which<br \/>\nis optimized for the search engines, but directed solidly at solving<br \/>\nyour visitor&#8217;s needs. If you&#8217;re on a budget, one of the easiest ways<br \/>\nto do this is to use the free WordPress software\/platform to create<br \/>\na keyword optimized site. Make sure this site is totally intertwined<br \/>\nwith all the latest social networking programs such as Twitter, Facebook,<br \/>\nMySpace, Linkedin, YouTube&#8230; make sure you have profiles\/accounts<br \/>\nin all of these platforms to compliment your main site.<\/p>\n<p><b>3.<\/b> Link to main interior pages from your home or index page.<br \/>\nThese interior pages should have your targeted keywords in the &#8220;Title&#8221;,<br \/>\n&#8220;URL&#8221;, &#8220;Meta Tags&#8221;, &#8220;H1 Headings&#8221;, &#8220;First Paragraph&#8221;, &#8220;Last Paragraph&#8221;<br \/>\nand use keyword variations throughout the content. Place a few in bold<br \/>\nprint and italics. Don&#8217;t be afraid to create large pages and link out<br \/>\nto other authority sites in your niche. Don&#8217;t worry about keyword<br \/>\ndensity unless it goes over 4%&#8230; this should not happen if you write<br \/>\nnaturally for your visitor and not for the search engines.<\/p>\n<p><b>4.<\/b> Build quality one-way links by creating articles, press releases,<br \/>\nblog posts, videos, viral reports&#8230; and submit these to the major places<br \/>\non the web such as free article directories (my favorites are still<br \/>\nezinearticles, goarticles, buzzle, ideamarketers, isnare and article<br \/>\nalley). The real trick here is to consistently produce fresh content,<br \/>\nwhich steadily builds your backlinks month after month, year after year,<br \/>\ndecade after decade!<\/p>\n<p><b>5.<\/b> Do whatever you can do to enrich your visitor&#8217;s experience.<br \/>\nAdd valuable free content, free ebooks or ecourses, offer a comprehensive<br \/>\nguide or guides to your visitors. Connect all this free content to your<br \/>\nautoresponder opt-in list or newsletter and build repeat targeted traffic<br \/>\nto your site. In addition, make it extremely easy for these visitors to<br \/>\nbookmark\/follow your content in all the social media sites: Twitter,<br \/>\nFacebook, MySpace, Google +1, and so on.<\/p>\n<p><b>6.<\/b> Rinse and Repeat. One of the little known tactics about achieving<br \/>\ntop rankings in the search engines, especially Google, is to create not one<br \/>\nsite but two or more sites in your niche market. (If you&#8217;re on a budget or<br \/>\ntime is short, try creating two pages on your domain related to the<br \/>\nsame targeted keywords.) Instead of trying to rank for one site in Google,<br \/>\ncreate two complimentary sites on the same related keywords, and you will<br \/>\nfind it much easier to get to the top spots. Interlink these sites and you<br \/>\ncan even promote them together, just make sure they each have unique content<br \/>\nand adds more detail and\/or information for the visitor.<\/p>\n<p>Over the years, I have come to believe strongly, achieving high rankings<br \/>\nis not some complex process but just a matter of persistence. Consistently<br \/>\npromoting your content by building quality backlinks will get you to the<br \/>\ntop and keep you there. But the whole trick is persistence, keeping at it,<br \/>\nday after day&#8230; building those links back to your content. I also believe<br \/>\nit is the number of backlinks which is the key and this has been proven to<br \/>\nme many times over the years. Many SEO experts will now argue that links<br \/>\nhave taken a back seat to other factors such as site authority and structure,<br \/>\nbut I am not convinced this has happened. At least not yet, but data from<br \/>\nthe 160+ million Google Chrome users, the new Google +1 Button and Google+<br \/>\nsocial networking platform, may eventually lower the importance of backlinks<br \/>\nand PageRank.<\/p>\n<p>However, at the present time, if I stop promoting a page or competitive<br \/>\nkeyword, it usually drops from the first page of Google. To get it back<br \/>\non the first page, all I have to do is promote it with a few articles,<br \/>\nblog posts, press releases, videos&#8230; and it jumps back into the top spots,<br \/>\neven Post Panda. I mention all this because many times, SEO firms and experts<br \/>\nwill try to complicate things with convoluted explanations and complex processes.<br \/>\nWhile in actual fact, achieving high rankings can be simplified down to nothing<br \/>\nmore than persistence and adding a few quality backlinks.<br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<span><span><span><span><span><span><span><span><\/p>\n<p>Helping People Succeed Online Since 2002!<\/p>\n<p>Kind Regards,<br \/>\nTitus<br \/>\n<span><span><span><span><span><span><span><span><br \/>\n<a href=\"https:\/\/www.bizwaremagic.com\">http:\/\/www.bizwaremagic.com<\/a><\/p>\n<p>Did you find the above information helpful? If so, why not<br \/>\nhelp spread the word &#8211; recommend this content by using<br \/>\nthe social bookmark sites below. The SEO Gods will Thank You!<br \/>\n<span><span><span><span><span><span><span><span><\/p>\n<p><span><span><span><span><span><span><span><span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BWMagic&#8217;s Internet Marketing Newsletter How To Simplify The Whole SEO Process Lately, where SEO is concerned, I believe there has been two major shifts. 1. Whole Site Ranking &#8211; After Panda, Google is judging and ranking your whole site, rather than just one page or one piece of content. Having a site filled with excellent [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[355,647,646,55,38,278,80,49,354],"class_list":["post-507","post","type-post","status-publish","format-standard","hentry","category-internet-marketing","tag-emarketing","tag-google-visibility","tag-internet-marketing","tag-marketing-tools","tag-online-marketing","tag-search-engine-optimization","tag-sem","tag-seo","tag-seo-strategy"],"_links":{"self":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/comments?post=507"}],"version-history":[{"count":1,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/507\/revisions"}],"predecessor-version":[{"id":2471,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/507\/revisions\/2471"}],"wp:attachment":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/media?parent=507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/categories?post=507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/tags?post=507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}