{"id":453,"date":"2011-04-15T06:14:18","date_gmt":"2011-04-15T13:14:18","guid":{"rendered":"http:\/\/www.bizwaremagic.com\/weblog\/?p=453"},"modified":"2019-10-23T05:40:13","modified_gmt":"2019-10-23T12:40:13","slug":"should-you-youtube-twitter-facebook-in-your-marketing","status":"publish","type":"post","link":"https:\/\/www.bizwaremagic.com\/weblog\/2011\/04\/15\/should-you-youtube-twitter-facebook-in-your-marketing\/","title":{"rendered":"Should You Use YouTube, Twitter, Facebook… In Your Marketing?"},"content":{"rendered":"


\n
\nBWMagic’s Internet Marketing Newsletter
\n
\n
\nShould You Use YouTube, Twitter, Facebook… In Your Marketing?<\/b>
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n


\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

First, I must admit to you that social media sites like Twitter, YouTube,
\nFacebook… are not my thing. I frankly don’t like them but that hasn’t
\nstopped me from using them to my advantage.<\/p>\n

I find Twitter way too silly and Facebook way too nosy… the one in
\nthe whole bunch which I like the best is YouTube and even that comes
\nwith a lot of qualifiers.<\/p>\n

But it’s not so much the sites themselves, it has to do with age and
\nold habits. I can remember a time when marketing on the web didn’t
\ninclude any of the above because they just didn’t exist. Life was a
\nlot simpler then – all you had to be concerned about was creating great
\ncontent and building your keyword rankings.<\/p>\n

However, you have to change and adapt with the times or you will quickly
\nlose out to those who can change their marketing on a dime. So despite
\nmy own feelings, I use all these social networking sites and tie them
\nin to all my online promotions.<\/p>\n

One of the underlying strategies web marketing demands is that you firmly
\nplace your content in the whole mix of what’s happening on the net. The
\nmore you connect your content to all involved parties, the less Google
\ncan ignore your content.<\/p>\n

The biggest mistake most beginning webmasters and companies make – they
\ncreate a perfectly good site and place it on the web. Then they patiently
\nwait for something to happen…
\n
\n
\n…many are still waiting!<\/b>
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

That’s not how it’s done, at least not in my case. You have to become
\npro-active, you have to get out there and actively promote your site.
\nWrite articles, join forums, make comments, tweet your content, create
\nrelated videos, build a fan base, build your lists… in other words,
\nget involved with the web.<\/p>\n

The more you get involved and the more you can get your content tied
\nup in the whole discussion of the web, the faster you will succeed.<\/p>\n

These new social\/networking sites makes it very easy to get your content
\nnoticed and into the whole mix. Google can’t ignore your content if
\n1000’s are re-tweeting it, Google can’t ignore your video if 1000’s of
\ntubers are giving it the thumbs-up, Google can’t ignore your latest
\narticle if 1000’s are clicking the “like” button…
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

…you will get Google’s attention.<\/b>
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

This is all-important because Google controls 70% – 80% of the search
\ntraffic and getting listed at the top of Google is still the key to
\nsucceeding on the web. These sites can help you get that Google traffic
\nand that’s the main reason you should use them.<\/p>\n

Now, the one I like the best is YouTube, not because it is owned by
\nGoogle, but a well made video can jump instantly onto the first page
\nof Google for some very popular\/lucrative keywords.<\/p>\n

No SEO, no backlinks, no on-page optimization… your video is on the
\nfirst page and in some lucky cases, stays there for months at a time.<\/p>\n

And this doesn’t take into consideration that people are now by-passing
\nthe search engines and using sites like YouTube to do their searches –
\nfinding their answers in videos, rather than using an ordinary search engine.<\/p>\n

Another reason why I really like YouTube is that you can quickly build
\na community around your content. You can quickly build your list of
\nsubscribers and friends… all making comments and adding video responses
\nto your channel.<\/p>\n

Plus, these channels can be super targeted… you can have one on web
\nmarketing, you can have one on list building… in other words, you can
\nhave a channel on each topic area of your site.<\/p>\n

Then there is the whole nature of videos themselves, people like them
\nand they like getting their information in video form. It is more universal
\nand you will reach more viewers, many wouldn’t be caught dead reading
\nyour article but will watch an interesting video based on that article.<\/p>\n

In addition, I believe YouTube will only grow in importance in the future.
\nThis is based on some recent developments – CNN reports that Google plans
\nto spend 100 million on original programing to create 20 premium channels.<\/p>\n

And recently when Larry Page took back the CEO job at Google, he created
\nvice presidents in seven key areas – YouTube and video was solidly in the
\nmix with search, social, Chrome, mobile, local and ads. This shows that
\nGoogle is placing a lot of importance and emphasis on YouTube going forward.<\/p>\n


\n
\n
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Helping You Succeed Online Since 2002!<\/p>\n

Kind Regards,
\nTitus
\n
\nhttp:\/\/www.bizwaremagic.com<\/a><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Did you find the above information helpful? If so, why not
\nhelp spread the word – recommend this content by using
\nthe social bookmark sites below. The SEO Gods will Thank You!
\n<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

BWMagic’s Internet Marketing Newsletter Should You Use YouTube, Twitter, Facebook… In Your Marketing? First, I must admit to you that social media sites like Twitter, YouTube, Facebook… are not my thing. I frankly don’t like them but that hasn’t stopped me from using them to my advantage. I find Twitter way too silly and Facebook […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[236,646,330,332,68,331],"class_list":["post-453","post","type-post","status-publish","format-standard","hentry","category-internet-marketing","tag-facebook-marketing","tag-internet-marketing","tag-social-media-marketing","tag-twitter-marketing","tag-web-marketing","tag-youtube-marketing"],"_links":{"self":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/comments?post=453"}],"version-history":[{"count":2,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/453\/revisions"}],"predecessor-version":[{"id":2687,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/posts\/453\/revisions\/2687"}],"wp:attachment":[{"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/media?parent=453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/categories?post=453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bizwaremagic.com\/weblog\/wp-json\/wp\/v2\/tags?post=453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}