BWMagic’s Internet Marketing News
5 Top Traffic Sources For Your Site
5 Top Traffic Sources For Your Site
I believe if you asked any webmaster or online marketer what their
most important aspect of running a site would be, you would get an
answer that’s some way related to traffic. Mainly because traffic
is your site’s lifeblood, actually without traffic you really don’t
have a site at all.
Traffic brings in the leads and the sales. Quality traffic is what
produces your online revenue, whether from advertising or from sales
on your site.
Traffic is king.
Now, I have sites which get less than 50 visitors a day, I have a few
sites which get around 200 visitors a day and I have one site which
gets around 2,000 visitors a day.
Don’t jump to any conclusions, some days the site getting 50 visitors
can make just as much as the site getting 2,000 visitors. It all has
to do with the quality of the traffic and how well it converts into
a sale. And of course, it all depends on what you’re selling… a LCD
cleaning kit for $20 bucks or a gaming laptop which sell for $2000+.
Regardless, you have to get that traffic in the first place if you
want to earn an online income. The more traffic you have, usually,
the more you will make; at least this has been my experience. Since
traffic is very important to me, I keep a lot of records and stats on
where my traffic is coming from on the web. I have to know what produces
the quality traffic and how to get it.
Now, below I have listed down my 5 most important traffic sources
and/or the marketing techniques I use to get that traffic. This list
might also help you with your own traffic and how you can increase it.
Here are my 5 main traffic sources…
1. SEO and the Search Engines
The majority of the traffic to my sites comes from the search engines,
mainly Google. It is my high rankings for my targeted keyword phrases
which bring in the most and the best quality traffic to my sites. Get
the SEO right and build a lot of quality one-way links from related
sites and you will get the traffic. Another tactic, don’t just create
a website with only 10 or 20 pages – create one with 1000 to 5000 pages.
I know this takes time but consider your site like a long-term business
which you will keep building for years. Produce plenty of quality content
and you will get plenty of quality visitors in return. Works for me.
2. Article Marketing
Another very effective way to bring in quality traffic to your site or
sites is article marketing. Just write short articles related to your
site’s keywords and place your keyworded links in the resource box.
Distribute these articles all over the web. Right now, what is working
for me, is writing unique articles which I only place on one important
site. I am using this technique with sites like SiteProNews, Buzzle and
many more. Article marketing is still one of the most effective ways to
get quality traffic, just try it.
3. PPC – Pay Per Click Advertising
I know, I know, this can be very expensive but PPC can be the quickest
way to get quality traffic to your sites. Just be careful and approach
it with kid’s gloves until you find campaigns which work for you – then
scale them up. Microsoft Adcenter and Yahoo Marketing have now joined
forces and I find this is producing good traffic for me. Google adwords
is probably better but they are a real pain to work with and have become
too expensive, at least for my keywords. But if you have the resources,
don’t rule out Adwords or any of the PPC programs.
4. Social Media Sites
From Facebook to Twitter to Linkedin, social media sites can provide a
lot of traffic and word of mouth advertising for your site. For me, even
though I haven’t worked these sites to their fullest potential, I still
get traffic from them. Getting your pages bookmarked in some of these
sites can bring in a flood of traffic overnight, while most of this traffic
will be temporary, you can get a lot of sign-ups to your newsletter and
different follow-up lists. While not exactly in the same group, I have
had some success with YouTube videos which also bring in targeted traffic.
Don’t ignore these social media and video sites in your traffic strategies.
5. Email Marketing and Follow-up Lists
This is another one of my major sources of “repeat visitors” to my sites.
You must be constantly building up your different contact lists for further
follow-up. This will bring in more visitors than you would expect, especially
if you put some simple viral messages in your emails. If you supply valuable
information, people will recommend your content to friends and co-workers;
again word of mouth can bring in a lot of traffic especially in this age
of Facebook and Twitter.
Of course, there are many more traffic sources such as Press Releases, Banner Ads,
RSS Feeds, Off-line Advertising… and if you have your own products to promote,
affiliates and joint ventures will be your most valuable source of traffic. Over
the years I have picked up a lot of information on traffic and traffic tips…
some of the best places/people for this has been:
trafficology.com – this site and newsletter give you off-beat ways to build traffic
to your site. Highly Recommended.
Helping You Succeed Online Since 2002!
Kind Regards,
Titus
http://www.bizwaremagic.com
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