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5 Things I Wish I Knew About Internet Marketing



BWMagic’s Internet Marketing News


5 Things I Wish I Knew About Internet Marketing
(Before I Started Making $200 – $300 A Day)



Hindsight is priceless. If only we could take what we know now
and go back and do it all over again; the lessons learnt over
time would make that difficult journey much easier. The same
applies to me, I have been online since 1998, but it took me
years before I could make a full-time living from the web, mostly
with affiliate marketing.

Over the years, there are many things I wish I had known earlier
in my struggle, this knowledge would have made my progress much
easier and faster. So I sat down and listed the FIVE most important
THINGS which would have helped me SUCCEED much sooner. Never know,
they might even help you on your own journey of becoming a full-time
online marketer.


SEO Is King


When I first started online, I didn’t have a clue about SEO
(Search Engine Optimization) or even search engines and how
they worked. More grievously, I didn’t even know about keywords
and the essential, no vital role, they play in your online success.
To me at the time, a web site was just a place where I put my
information and affiliate links. Nothing more.

Little did I know how important proper site construction, optimized
for the search engines, played in your success. These days I would
start from the very beginning and place my major targeted keyword
phrase in my domain name – using hyphens if I had to. Next, I would
create or layout my site with related keyword pages all linking back
to my homepage. I would keep the site navigation extremely simple,
with no page more than three clicks away from the homepage. And if
I didn’t use SEO rich blogging software like WordPress for the whole
design of my site, I would have one of these WordPress blogs on my
site for SEO reasons.

Onsite or onpage optimization is very important but QUALITY BACKLINKS
and lots of them will get you the top rankings and those targeted
visitors from the search engines, especially Google. And the key to
getting those quality backlinks is providing valuable information and
superior content in articles, posts, videos, ebooks… and spreading
those items around the web. However, just getting the high rankings
and traffic through your SEO efforts is just the first step. You must
have an overall marketing strategy which will take this quality
traffic/visitors and turn them into buying customers. You have to
create marketing funnels to take advantage of this traffic and produce
your sales. This rather complex topic is discussed in more detail
down below.


Develop Your OWN Brand


You must stand out from the crowd, you must create something that’s
unique to you and to the web. Whether it’s developing your own product
or creating an authority site on the web, you must in some way differentiate
your marketing from the rest on the web. Establishing your own brand
starts with your own website which will become your main drawing card.

Many times this is simply picking a little known marketing niche and
becoming the dominant site in that niche. This is something I didn’t
learn until I was well into the marketing game, but becoming or being
perceived as an expert in your niche is vital to your success. It will
open up marketing and linking opportunities for you and your site.
It will help build your reputation as an authority site or figure in
the eyes of everyone, including the search engines. I found concentrating
on a few lucrative niche markets is very manageable if you’re a one-man
outfit and you don’t want to hire employees which is another option,
but will result in a totally different lifestyle.

I like affiliate marketing because it comes with fewer responsibilities…
all you have to do is refer the potential customer to your clients and
they do all the rest. They do the real selling, they do all cash transactions,
they deal with all refunds and support issues… all you have to do is
cash your affiliate commission checks each month. Regardless of which
route you take, you must choose your market niche and establish your
expertise in that area.


Pick Your Associates & Products Carefully


Along those same lines, picking the companies and products you decide
to promote is vital to your success. This is something I got very wrong
at the very beginning of my online work, I picked the wrong things and
I wasted years trying to sell worthless products which should never have
been marketed in the first place – at least not in the way they were marketed.
I am talking about those silly multi-level sales opportunities (which will
remain nameless) where you try to sell a product by recruiting a sales
force under you. Never worked for me and I wished I had stayed well away
from these types of schemes.

More importantly, I soon learned that picking the proper companies and
associates will play a major role in your success. Finding quality companies
and products to promote is essential to building a solid reputation on the web.
I later found some well-established marketers and started promoting their
products which helped me tremendously, especially when I started promoting
products and services which gave me residual income, make one sale and get
paid repeatedly for years. I also concentrated on top brand name companies
like Sony, Dell, Toshiba, Apple, HP… which also helped me in building a
solid reputation and gave me credibility. Actually, selling a million dollars
of product for a company will get you noticed, even online.

Another marketing strategy which has proven very successful for me is simply
selling something which can ONLY be bought online, or which can more easily
be bought online; you will sell more products this way. I also found promoting
well established merchants like Amazon worked very well because online buyers
trust Amazon and are USED to buying from them. Regardless, you must pick quality
products and companies to promote, I found using well-established Affiliate Networks
like Commission Junction, LinkShare, Shareasale… extremely helpful in finding
those quality products and companies. Just wished I had used those at the very
beginning of my online marketing.


Marketing Funnels and Automation


I never started making a regular income from the web until I set up my
automated marketing funnels which kept sending a steady flow of willing
buyers to my promoted affiliate products and companies. These marketing
funnels are not that difficult to put into place but they make all the
difference in the world. For example, here’s how many of them are set-up,
I first find a niche product or service, I build a keyworded domain site
around this product. I usually offer a free guide, course or ebook on the
product in exchange for the potential customer’s email. I follow up with
6 or 7 helpful emails on the promoted product or service, offering quality
information along with some special deals/coupons where the prospect can
get $100’s off the price of the item if they buy through my affiliate links.
Make them a deal they can’t refuse.

This is a simple list-building process where you build a large group of
potential customers. All of this can be automated through an autoresponder
service such as aWeber or GetResponse, your emails are automatically sent
on a regular basis. In order to feed this autoresponder and bring potential
customers to my sites, I use article marketing, video, blog posts… to draw
traffic and to build my top rankings in the search engines, mainly Google.
All this brings free targeted traffic to my sites and into my marketing funnels.

Another marketing funnel I use is through the PPC or paid traffic, this
advertising from Google Adwords and Microsoft Adcenter supplies potential
clients to my landing pages and onto my autoresponder lists. Again creating
a stream of customers for my affiliate products and companies. All of which
can be automated and run without any more work once they are set up.

And if you really want a hands-off lifestyle, I found it helpful to automate
all my monthly payments and renewals (hosting, domains…) by using Paypal
or by credit card. Plus, many other aspects of your online marketing can be
automated such as article distribution, blog posting, Twitter accounts, Facebook…
and don’t forget to regularly back up all your sites and blogs.
Believe me, $%*& happens and you will need those backups.


Persistance Is The Key


Most of the things listed above have to do with actual marketing techniques
or automated systems you have to set up with your online marketing. However,
there is another rather intangible element to all this online marketing stuff.
That has to do with your own mind-set and determination. Building an online
business and income takes some time, you must have the patience to go the
distance. Especially when it comes to SEO and building your keyword rankings
in Google, you must give yourself some time for all your marketing to fall
into place. Truth be told, I was three years before I saw any serious money
from my online marketing. Of course, I was totally new at this game and even
had to learn HTML from scratch. Back then, I really didn’t know what kind of
marketing strategies worked and what kind of automated systems I needed to
put into place.

However, all the knowledge which I now have, still wouldn’t have worked if
I didn’t have the persistence and stubbornness to stick to my plans. If you
start on the same road of building an online income, make sure you have that
same persistence and stubbornness to give all this marketing stuff time to work.
Like many things in life, your online marketing needs time to grow and mature,
just make sure you’re of the right character to make that happen. Needles to say,
the rewards are well worth it.



P.S.

And if I really had to start all over again, I would
go with something like Ken Evoy’s SBI because it
would have cut years OFF my journey to becoming
a full-time online marketer.

To learn more about SBI, go here:
Marketing Courses




Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

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Some Thoughts Upon Getting My OWN SiteSell Sub-domain

SiteSell

Some Thoughts Upon Getting My OWN SiteSell Sub-domain


I have promoted Ken Evoy’s SiteSell hosting/marketing system for years.
It is a marketing system I believe in and promote whenever I get the chance.
Sure, it’s an affiliate program and some people say you’re only promoting
it because you can make a few pennies doing it.

However, what those same people don’t realize, I am a full-time online
marketer and have been for over 5 or 6 years. I can promote any affiliate
product and probably make a few pennies doing it. But I have learned over
the years it is much, much easier to promote quality programs and quality
products on the web.

SiteSell and SiteBuildIt fit that bill perfectly.

Certain products just sell themselves and SiteSell’s SiteBuildIt (SBI) has
been one of my best affiliate products. People just don’t buy this complete hosting
and marketing package once. They keep buying it year after year, once they
realize what a quality program it is and the benefits it can bring them.

From the beginning, besides the professional quality, what impressed me most
about Ken Evoy and SiteSell was the sheer amount of marketing knowledge and
tools which come with this product. SiteSell is a whole marketing package
and it is this total package that really caught my eye years ago.

Most of all, it is the whole community that surrounds SBI which makes
it so appealing, especially for the beginning webmaster or online marketer
who needs a little help along the way. It is the forum connected to this
community which is SiteSell’s biggest asset. Knowledge is everything on
the web and you won’t find a group more willing to share than SBIers.

Internet marketing is a very complex subject and getting more complex
as the web evolves… just imagine a few years ago we didn’t even have
sites like FaceBook, Twitter, YouTube… keeping up with all the latest
information and software programs you need to successfully run a modern
website boggles the mind.

Ken Evoy’s whole marketing system keeps you in the know. His team does
all the hard work and members reap the benefits. As new hosting or marketing
requirements come online, SiteSell is right there – offering its members
the latest programs and tools they can use to stay on top of it all.

Over the years, one of the biggest complaints I hear about SBI or SiteSell,
it COSTS more than other hosting on the web.

Yes, you can get much cheaper hosting from other places, but you won’t
be able to get all the programs and software which come with a SBI site.
Nor will you be able to get the information you need to get you started
and the information you need to keep you progressing.

SBI supplies all of the above. It checks all your online marketing boxes.

If you’re serious about starting an online website or business, you want
a complete hosting/marketing program which will deliver all the goods.
SBI and Ken Evoy does that. Plain and simple.

Actually, the only other complaint I hear from people who I refer
to SiteSell, there’s just too much information. The sheer amount of
information and programs supplied by the SBI system can be more than
a little overwhelming, especially for beginning webmasters or marketers.

However, if you take it one step at a time and go the video training route,
most newcomers quickly adjust to all the information being supplied. And
again, it is the forum with its whole community of SBI users which comes
to the rescue – there is nothing like getting tips and help from people
who have gone down the same road as you have?

SiteSell is the complete package. It will take you step-by-step through
the whole process of creating your online website. It will also give you
all the marketing tools and programs you need to succeed on the web. It
will help you create your own online business if that is your goal.

For businesses or companies, SiteSell does offer marketing packages which
will do all the hard work for you and run your online site. For those
companies which want an online presence but don’t want to do the actual
day-to-day running of a site, this can be an attractive solution.

Overall, Ken Evoy and SiteSell is a very professional and very complete
online hosting/marketing package for any online site or business. Sure,
it costs a little more than other hosting packages, but in this world
you get what you pay for and you will soon discover what you get from
SiteSell is simply priceless.


And I am not just saying that because they gave me a Sub-domain. Honest!

SBI SiteBuildIt Review

—



Titus Hoskins
www.bizwaremagic.com
www.marketingtoolguide.com

Back To Work – How To Boost Your Traffic & Sales


BWMagic’s Internet Marketing News!

The beginning of September has always been the most
dreaded time of the year for me. Summer has just ended and
the long cold days of winter lie in waiting.

The first days of September also means “Back To Work” time
for me. In years past, it meant getting ready for a new
school year and all the work that entailed. Now it means
getting back to my Internet stuff. Just guess which one
I would rather be doing?

It also means a time for new directions and changes.
Reassessing what works and where to best spend your time
and efforts. This year I will be concentrating on increasing
my traffic to my different sites and finding new ways to boost
those numbers.

Two new directions for me are videos and social media/networking.
Unfortunately, these two areas are way out of my comfort zone,
however, one thing I have learned from working full-time on the
web, you must follow the crowd, no matter where they lead you.

You must plug your sites into the whole mix of what is happening
on the web. In other words, you must follow the traffic. Right now
there is a definite swing to videos and social networking sites.
You must embrace these two areas if you want to get maximum
traffic.

Videos


I have had enough success with videos that I went out and bought
a new camcorder (Canon Vixia HF200 – great little machine) with
the hope of making some “over the shoulder videos” of the different
marketing techniques and tactics I use in the daily running of my
9 or 10 websites.

Videos are a simple way to bring in traffic and sales. And it’s
not that difficult – I am still kinda shocked to realize some young
teenager not even in high school can pull in 4 or 5 grand a month
by partnering with Google Adsense on YouTube.

For many people, that’s a full-time income. Heck, when I was in my
Starving Artist Stage – 5 grand would have made a nice yearly income!

Videos present an excellent way of producing sales and traffic.

They are also great for building your contact list. Many popular
YouTubers have lists of over 1 million subscribers. Just imagine
the marketing power of releasing a video about your favorite product
or program to hundreds of thousands of loyal subscribers.

Then there are the pure marketing benefits of using videos. It is
a perfect way to get your point across. I can’t remember any recent
major product launch that DIDN’T has at least one video on the
sales page. Videos have become a marketing stable for selling your
products – online or off.

So try producing your own videos or have someone else produce them
for you. If you’re like me, the real problem is getting the time
to make your own videos – I am hoping I will get the time to explore
for myself the whole process of making my own videos but if that
doesn’t work out I can still use the video services offered by such
places as Phantonwriters.com… they produce very professional videos
which work.

Video marketing is the wave of the future on the net so you simply
can’t ignore this excellent way of bringing in more traffic and sales.


Social Networking Sites

If you have been marketing on the web for some time – it’s really
hard to believe how new social media/network sites have changed
how business is done. The growing importance of Twitter is just
one example of how quickly these sites have invaded our daily
routines.

It has also become an excellent way to build your list of contacts
and an excellent way to announce any new product or program you want
your contacts to know about. Online marketers are taking advantage
of Twitter to build their traffic and to boost their sales.

I have started using Twitter myself but as mentioned before I am
not one for these social networking sites… I would rather concentrate
my marketing efforts on ranking high for my chosen lucrative keywords
but I can’t ignore Twitter because it has become a popular program
everyone and their grandmother is using. You have to take advantage
and plug your site and marketing into this whole traffic hub.

Mainly because your content must be seen as relevant by the search
engines and one simple way to do this is to tie it all in with these
new network sites… I make it a point to have my content linked
(in one way or another) to many of the top 50 sites on the Internet.
That’s why I like using sites/programs like Blogspot/Blogger,
YouTube, Twitter, MySpace, Facebook, WordPress, Wiki, Craiglist…
etc.

Try linking/connecting your site/content to all these top-ranked
sites in the world and you will see a marked improvement in both
your traffic and sales. You must place your content into the whole
mix of what’s happening on the web.

Getting your content into these places/sites is not difficult. In fact
it is extremely simple – you can even place your content there yourself
or have your visitors place it there for you.

Can’t count how many times I have told you about the free AddThis.com
button which lets your visitors bookmark your content in all of the
above sites FOR YOU. This button and others like it, actually works
if you have quality, interesting content to share… you will also
see a rise in your rankings because the search engines are paying
special attention of what content gets repeatedly bookmarked by ordinary
web users.

Using this social bookmark button or others like it is a simple way
to boost your traffic and sales.

Are you using it?


……………………………..
Other Ways Of Boosting Traffic And Sales
……………………………..

When I need to get more traffic and sales… here are some of the
things I do:


1. Write Quality Articles & Distribute Them All Over The Web

Doesn’t quite work as well as it once did but for popular articles
that get picked up and placed on countless related sites, article
marketing is still one of my most effective ways of getting traffic
and sales. I mainly use Ezinearticles, Phantomwriters, iSnare,
Submityourarticle… for getting my articles out there.


2. Put Out Press Releases

I am seeing great short term and long term results by using Press Releases.
They have become one of my major marketing tools of the moment,
I am mainly using PRWeb but it is rather expensive. So if you’re on a
tight budget, you can try the many free press release sites such as
www.1888pressrelease.com


3. Increase My PPC Advertising Budget in Google Adwords, Yahoo and
Microsoft.

When I want targeted traffic fast – I simply buy it! But be careful
because you have to know exactly what you’re doing with PPC or you can
lose a lot of money fast. So do your homework first.


4. Release a New Video On YouTube

YouTube is a great place for getting more traffic coming to your
site or sites. I like doing “how-to” videos and offering free guides
to build up my contact list of interested customers. The sale is in
the follow-up.


5. Post More Entries In My Different Blogs Around The Web

I have blogs with Blogger, WordPress, LiveJournal, Bloglines… this
always brings in immediate traffic to my sites and it is extremely
easy to do. Just make sure the content is of high quality and it will
get picked up or linked to on other related blogs.


6. Create More Keyword Targeted Content For My Many Different Sites

This is a more “long-term” solution for me, but this is the most effective
way to get good quality traffic, especially from Google. Until Bing/Yahoo
enters the picture, Google simply supplies the most search traffic on the
web so gear your sites towards Google for the immediate future.


7. Release a new viral eBook, Report or Guide

Many times I even create a new website to go along with these new guides.
The most vital part of selling on the web is that you must never play the
pushy-salesman role; but rather be a helpful guide who buyers turn to for
help and information. Learn the art of the “Pre-Sell” and you will
succeed online. Let the real selling be done by your affiliate partners.


8. Send Out Newsletters to all my Different Contact Lists

I run many newsletters and follow-up programs; it is still one
of the best ways to get repeat traffic to my sites. Sometimes
I wonder the wisdom of passing along the marketing tactics and
techniques I use to create profitable sites since I am really giving
my competition some valuable information that can be used against
me. But I have over-ruled myself and only keep the very vital
specific stuff relating directly to my sites secret.


9. Do Joint Projects With My Online Contacts and Fellow Marketers

The more you help others, the more you will succeed. This is also
the main reason I keep writing this newsletter, I have been tempted
many times to shut it down because of what I discussed
above – information can be used against you, especially in very
competitive niches. However, I get more good results than bad by
helping other people succeed online!


10. Use Your Site’s Raw Traffic Logs and Stats

When I get some spare time – I spend it digging through my raw
traffic log stats. I hunt down lucrative long-tail keyword phrases
that are already bringing in some traffic and sales. I then boost my
rankings for these keyword phrases by placing them in article titles,
blog posts, etc. and linking that content to my ranking page. By closely
monitoring what keywords are bringing in the traffic and sales…
I can adjust my marketing to rank higher for those keywords, mainly
in Google.

My content is ranked for thousands of keywords but the real trick is finding
the profitable ones and building traffic for those specific keywords and
boosting your sales. Close examination and tracking of my site’s traffic
logs will offer up the real jewels in the crown. The same probably applies
to your site or sites. Go find those long-tail keywords and exploit them.

I hope these tips help you in some way. Trying just some of them should
bring in more traffic and sales… they work for me and they should
also work for you.

Kind Regards,
Titus

https://www.bizwaremagic.com

Or try the Back To Work Special from Ken Evoy’s Site Build It:
SBI SiteBuildIt Review