Tag Archives: Social Marketing

Top 10 Best Linkedin Infographics On The Web

Top 10 Best Linkedin Infographics On The Web

Here are 10 of the best Linkedin Infographics we found on the web. Each Linkedin Inforgraphic is packed full of helpful advice which will make your Linkedin marketing so much easier and so much more effective. Only takes minutes to absorb but the helpful tips contained in these informative graphics can make all the difference in the world to your Linkedin experience.


Please share with all your fellow Linkedin friends & connecions.

5 Best Linkedin Features Your Business Can Benefit From

5 Best Linkedin Features Your Business Can Benefit From

10 Ways To Look Smarter on Linkedin

10 Ways To Look Smarter on Linkedin

Top 8 Linkedin Photo Mistakes

Top 8 Linkedin Photo Mistakes

How To Create A Kick-Ass Linkedin Profile

How To Create A Kick-Ass Linkedin Profile

The Ultimate Linkedin Cheat Sheet – A Visual Guide To Achieving Linkedin Profile Perfection in 7 Steps

The Ultimate Linkedin Cheat Sheet

33 Linkedin Tips in 140 Characters or Less

33 Linkedin Tips in 140 Characters or Less

37 Ways to Kill-It on Linkedin

37 Ways to Kill-It on Linkedin

Why B2B Marketing on Linkedin is so Effective

Why B2B Marketing on Linkedin is so Effective

How to Increase Your Linkedin Engagement by 386%

How to Increase Your Linkedin Engagement by 386%

How to Double Your Linkedin Connections in Just 5 Minutes Per Day

How to Double Your Linkedin Connections in Just 5 Minutes Per Day

Find a whole list of helpful Linkedin Infographics here:

Linkedin Infographics

Titus Hoskins
www.bizwaremagic.com



Please share this information with all social network friends and work colleagues. Thank You.

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Is Content Marketing The New SEO?


Content Marketing




Is Content Marketing The New SEO?

Written by Titus Hoskins


Search Engine Optimization or SEO has long been the main stable of many a
successful webmaster or site owner, but is it still effective on today’s web?
After Google’s many decimating algorithm updates, especially Penguin, has SEO
run its natural course? Guess the real question here is a little more dramatic
– is SEO dead?

One thing is certain; Google has drastically changed how the web now works.
Through its many algorithm changes and fear mongering Google has altered
forever how content is presented and accessed on the web. Exact keyword
linking, the very heart of the Internet, has been severely if not fatally
damaged. In addition, finely tuned optimized webpages and sites are now
looked on with disfavor – especially by Google, the company that controls
75% of the web’s lucrative search traffic.

In recent years, webmasters and site owners have become so scared of Google’s
Mighty Wrath, they hesitate to even keyword link to content on their own sites
and are extremely leery of linking out to any resources, no matter how helpful
these may be for their site’s visitors. The erosion of these essential keyword
links has made the web less relevant and useful. And the fallout is just beginning.

Link building of any kind is now perceived as “unnatural” and against Google’s
infamous Webmaster Guidelines. At the very core of this discussion, if webmasters
have to actually build links then these links can be seen as unnatural and manipulated.
Backlinks from article resource boxes, blog posts, press releases, forum comments…
have all come under disdain. In other words, link building by its very nature,
is wrong and should be avoided if you want to rank in Google.

Not everyone agrees with this statement, but one does get the general overall
feeling that SEO and link building, in particular, have lost their effectiveness
on the Post-Panda/Penguin web. Webmasters have also become keenly aware of their
link profiles and backlinks from other sites. These same webmasters are scrambling
to clean up any bad links – either by removal or by disavowing them in Google’s
Webmaster Tools.

[For a very insightful look at links and link building in 2015 – read this article
by Eric Ward, a link expert who pioneered the process long before Google reared its
delightful head.]

So if link building and on-page optimization are out, what is there left for the
poor webmaster to do? One over-riding solution that is gradually coming to the
forefront is content marketing. This solution is a broad term that encompasses
a whole series of promotions webmasters and site owners can do to bring their
content into the spotlight.

This new method can often be seen as a roundabout way to promote your site and
brand. Instead of traditional SEO methods, a webmaster puts into place or builds
numerous social platforms and subscriber bases, in order to push or market their
content. For example, in the not so distant past, if a site owner wanted to build
backlinks/seo for a certain important webpage on his or her site, they would
build/exchange links from other related sites, perhaps do a guess blog post or
submit a related article to another site and do other like-minded things.

Now with content marketing the process has changed slightly – a webmaster can do
an infographic of that “certain important webpage” and submit that infographic
to all their social media sites like Facebook, Twitter, Google+, Pinterest,
StumbleUpon, Linkedin… where they have thousands or 10’s of thousands of
followers/fans eager to like and share this infographic. Or the resourceful
webmaster can make a related video to not only share on YouTube, but also on
all the other social bookmark sites.

Webmasters are now marketing/promoting related content (infographic, video,
slideshow, image…) in order to create buzz and momentum for their webpage or
brand. Subscribers and followers will comment, like and share this helpful,
funny or inspirational content to their fans and followers. All this social
activity and engagement can be seen as the new SEO. One can use it to build
natural backlinks to your website.

Same old, same old… you’re thinking, but not really.

This whole social involvement/sharing is much harder to manipulate and can be
seen as a more “natural” ranking metric by the search engines – especially Google.
Having thousands of social media followers discussing and recommending your content
will no doubt be a major ranking factor in the years to come.

In a similar light, how many active followers/fans your brand or site attracts
will also be another important ranking metric when the search engine come calling.
How well you can “market” your content will play a significant role in the number
of visitors or clients your site receives. Lastly, actively promoting your content
in all these social platforms may just be the new SEO.

Want more help with content marketing? Here are:

12 Content Marketing Strategies For Effective SEO In 2015



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10 Surprising & Significant Facts About Social Media You Should Know



10 Surprising & Significant Facts About Social Media You Should Know


10 Social Media Facts
Written by

Social media surfing is like mining for gold; you have to do some
digging before you hit pay dirt. I often come across helpful Infographics
on the web but seeking out the original source of these perfect jewels can
be somewhat challenging and/or confusing.

The Infographic on Important Social Media Stats featured below is a
perfect example. I first came across this one on Pinterest and it
was linked to Business2community.com who got it from Fastcompany.com
but the original source material is from a great article by Kevan Lee
on Buffer entitled:

10 Surprising & Important Social Media Stats You Need To Know

Regardless, I found some of these social media facts rather surprising
and good to know – especially if you’re working these sites to bring
in traffic and leads. Of course, the most important stats about these
social media sites can be found in your own traffic logs… how long do
these visitors stay, what do they do on your site… do they lead to
a subscription or a sale?

Here is the Infographic I found – enjoy:

Social Media Facts




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