Tag Archives: penguin

My 8 Favorite Quotes About Google For 2013

Bizwaremagic’s 8 Favorite Quotes About Google For 2013

Google Spot!

All things considered 2013 was a very good year for Google.
It fought off Facebook to remain the number one ranked site
on the web according to Alexa.com, which measures traffic stats
on the web. Google’s share price topped $1000 and kept going.
Everywhere you looked, Google was in the news – promoting its
Google Glasses, Chromebooks, Android System… while quietly
acquiring one robot company after another.

Google had a very good year, but it also received some very
bad press, especially with its ongoing privacy issues and the
whole YouTube commenting mess which solidly backfired. Google
owns YouTube, and in 2013, they tried to integrate the Google
Plus ghostship into the popular YouTube site – requiring users
to use Google+ in order to comment on videos. The backlash was
immediate and massive.

As many disgruntled YouTube users and webmasters will contest,
Google can be a real “Miley Cyrus with her twerk on” when
it wants to be!

Despite its countless resources, Google still hasn’t learned
one of the most obvious facts about the web or even human nature
for that matter. You simply can’t force any program down
someone’s throat if they simply don’t want it.

However, as Google grows in power and influence, it will no doubt
dictate both our surfing habits and how we live our lives. This
influence is becoming so strong Google is approaching omnipotence.
Naturally, people will start to rebel, and I am probably at the
head of the line, especially when it comes to Google judging worthy
content on the web. In my opinion, they are simply getting it all
wrong when it comes to discouraging keyword link building and
disqualifying whole sites because of a few minor issues.

While my last year’s resolution was simply to ignore Google, I have
failed horribly. No matter how hard I try, the lovely beast has come
up in my articles and writings numerous times… so here are my
8 favorite quotes about Google for 2013:

“I am an atheist – I don’t believe in Google”

“Who Died and Made Google God?”

“Bless me Google for I have sinned.”

“Google is our Titanic”

“Content is NOT King, Google is King”

“Google has come a long way from that timid backrub
between two Stanford Graduates Larry Page and Sergey
Brin in a Menlo Park garage back in 1998.”

“At least they got the first two letters right!”

“The click is mightier than Google.”

There you have it, my most favorite quotes about Google in 2013.
For any non-webmasters reading this, Titanic was the original name
for the Penguin Update and BackRub was the original name given to
the search engine which later became known as Google. As for 2014,
I have again made it my resolution to completely ignore Google this year.
Just wonder how long that will last?

+Titus Hoskins


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Google Penguin 2.0 Has Arrived

BWMagic’s Internet Marketing Newsletter

Google Spot!

Google Penguin 2.0 Has Arrived
Written by Titus Hoskins

Just a quick note to let everyone know that Penguin 2.0 has
arrived according to Matt Cutts. Google started rolling
out this latest Penguin Update on Wed. May 22nd.

In his blog post, Cutts stated about 2.3% of English-US queries
are affected by these recent changes. WebProNews is also reporting
that this Penguin will go deeper into your site and examine your
linking structure.

Can’t really see any affects with this site from Penguin 2.0, but
then again we have moved on from Google and discovering other areas
of traffic such as Bing and Yahoo. Traffic numbers are down but
we are slowly building them back up – especially within the social

We wish everyone good luck with Google – you’re probably going
to need it.

Extra help here with marketing on the web after Panda and Penguin…

Special Report On Marketing After Google Panda/Penguin

Helping People Succeed Online Since 2002!

Kind Regards,

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Google Refreshes The Penguin Update For The Third Time

BWMagic’s Internet Marketing Newsletter

Google Refreshes The Penguin Update For The Third Time

Google did a data refresh of its Penguin Update last week on Oct. 5th,
impacting around 0.3% of English queries. Matt Cutts tweeted about the
new refresh in his Twitter account:

Weather report: Penguin data refresh coming today. 0.3% of English queries
noticeably affected. Details: goo.gl/AF5kt

— Matt Cutts (@mattcutts) October 5, 2012

Some has suggested that “noticeably affected” means those search results
in Google which are “above the fold” or basically the top five spots in organic search.

With this new refresh, some webmaster are announcing huge recoveries, here’s one listed here.
Others are doubting these recoveries from Penguin. This site saw no noticeable change in
its rankings after the refresh, despite removing over 40k of low quality links. We also
have seen no sign of Google’s “Disavow Link Tool” and it’s probably not coming any time
soon – if ever.

The SeachEngineLand folks are naming these updates in the following manner:

Penguin 1: April 24, 2012 (3.1%)
Penguin 2: May 26, 2012 (less than 0.1%)
Penguin 3: Oct. 5, 2012 (0.3%)

This is probably a much better way of keeping track of these Google Updates…
as Google seems to launching major changes almost weekly, if not daily. We also
saw a recent update to Panda and a new major EMD (Exact Match Domain) Update
which targets those low quality sites which hopes (or who had) benefitted from
having the exact keywords in the domain name. This EMD Update noticeably
affected 0.6% of English-US queries in Google search.

Now let’s see – we now have 5 different filters for your search results in
Google – at least these are the five which we know about:

Top Heavy

Top Heavy is a filter which weeds out content/pages/sites with too many ads
above the fold. Pirate is a filter dealing with sites/content which receives
too many complaints about copyright issues or rightful ownership. As far as
we know, all these new filters work independently of each other and once
Google creates a filter it is periodically updated or refreshed – sometimes
monthly or earlier. Follow Matt Cutts on Twitter and you will get a good
idea when a new refresh is launched.

For more information on Google’s recent changes and
how they affect your web marketing, try this link:

Panda/Penguin Special Report

Helping People Succeed Online Since 2002!

Kind Regards,
+Titus Hoskins


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help spread the word – recommend this content by using
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