BWMagic’s Marketing Tools

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
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BWMagic’s Internet Marketing News

How To Increase Your Site’s Speed – New Google Ranking Factor

Google is getting serious about site loading times – a slow site
means poor user experience. Naturally, Google wants to return the
most relevant page for your search quiry – but it that page takes
forever to load – Google will probably rank it lower.

Once Google spokespersons like Matt Cutts start talking about
loading times and ranking factors in the same sentence – you know
Google is tweeting their Algo again.

Here is Matt Cutts in a recent video:

So it’s time to start looking at “how fast” your site loads.

It is always smarter to have a fast loading site and it has nothing to do
with Google. You only have a few seconds to capture a visitor’s attention
because most will hit that back button faster than a politician can change
his mind.

Lost surfer/visitor means no sale or sign-up. They don’t even get a
chance to see your site.

Studies have shown you can increase your conversion rates some 10-20%
by simply making your site load faster. Just simple common sense really
- if more surfers see your site, the more conversions you will make.

With with Google saying that site loading speed will be a ranking
factor, now is the time to seriously look at fixing your site if your
content loads slowly.

Here’s a simple tool that will tell you how fast your site loads:

Site Speed Test

And here’s another link from WebProNews that will give you a
few tips on increasing your site’s speed:

http://www.webpronews.com/site-speed-tips-for-when-google-uses-that-as-a-ranking-factor.htm


Or I really like the site performance tips presented on this page:

http://developer.yahoo.com/performance/rules.html

Lately, because of all this buzz about site loading times or speed, I
have been looking at different “CDNs” which stand for “Content Delivery Networks”
and could be a possible solution.

What is a Content Delivery Network?

Basically, a Content Delivery Network is simply that: a network of servers which
delivers your content to your site’s visitors. It is a form of “cloud computing”
which means your Internet or computer needs are outsourced and hosted on a third
party site.

Now the way these networks operate is quite simple – they host your heavy loading
content such as videos, images, downloads, blogs… on their servers. When a visitor
comes to your site, the content is delivered to them from the server closest to them.

End result – your site loads faster.

Keep in mind, most of these CDNs don’t host your whole site, just parts of your
site which can slow it down. I believe these Content Delivery Networks or services
will become more and more popular since Google is placing site speed as a ranking
factor.

In the very competitive world of SEO every little factor counts, especially in
lucrative niche markets where the difference of just one ranking movement (up or down)
in SERPs can mean thousands of dollars.

Now these CDNs are not that expensive. Yahoo has a relatively inexpensive
service and MaxCDN.com is around $10 to start.

If you’re interested in speeding up your site by adding a Content Delivery Network
to it. Check out this link:

http://www.maxcdn.com

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:
http://www.bizwaremagic.com/Free_Desktop_Calendar.htm
……………………………………..

BWMagic’s Internet Marketing News

What is Google Buzz & Should You Use It?

“Start conversations about the things you find interesting.
Share updates, photos, videos and more with your friends.”

Sound familiar?

Well it should be buzzing in your ears, because Google’s latest
venture into social media, is basically doing what
the other social/network/media sites like FaceBook, MySpace,
Twitter, Flickr… are already doing.

Buzz works closely with Google’s Gmail and has 5 key elements:

1. Auto Following
2. Rich, Fast Sharing experience
3. Support for public and private sharing
4. In-box integration
5. Just the good stuff

http://www.google.com/buzz/titushoskins

Why is Google barging in on all those popular social networking sites?

One word – traffic.

Google knows there’s more traffic on these sites than anywhere else
on the web, including its own popular search engine. It wants a
piece of the action, it wants a piece of this traffic… more
importantly Google is probably betting it can completely control
the mobile computing market where the big bucks are.

Gaining total control is not out of the question once you consider
its search engine or Google.com (which Google says) is the most
popular home page for mobile devices and then you have to factor
in Google Android, Gmail, Google Voice, Google Wave, Nextus One
Phone and now Buzz – Google is obviously making a play for complete control
of not only mobile computing, but how someone uses the web – from start
to finish.

More specificly, they want total control of what those surfers/shoppers
do on their PCs, as well as mobile devices.

Actually, Google is probably planning for control of the whole Internet,
and not just the Internet itself – but also how it is delivered. Google has
made it known it wants a faster Internet and recently announced it’s planning
an experimental broadband system that’s 100 time faster than what we have
now. They want to test this out in a few communities first and see if they
can jump-start a movement towards a much faster 1-gigabit-per-second
Internet.

Google High Speed Internet

Historians will no doubt point to Rome, it was the building of their Aqueduct
system which truly made Rome a supreme power. Likewise, Google must
build a bigger Aqueduct if it truly wants to control the world’s information.

Now, with Buzz, Google is showing it can and will take on all competitors
for this control of the web’s traffic. Afterall, delivering quality traffic
is Google’s bread and butter, they will/should do everything they can to
control as much of the web’s traffic as they possibly can.

Nothing wrong with that, but will web users actually use Google Buzz?

Many will, many won’t, mainly because many people don’t like the way
Google collects data on its users. Privacy issues have already risen
regarding Buzz and your email addresses within Gmail, Google has fixed
this problem, but accusations of “Big Brother” follows Google like a
second skin.

But one thing you can be sure of, online marketers and webmasters will
certainly use Buzz. Getting your site, products and online interests
totally connected to anything involved with Google is a major plus.

Google will, no doubt, be spidering and indexing all this Buzz content,
and no savvy webmaster or marketer wants to miss out on this free traffic.
Buzz is another way to promote your links and sites, it can’t be ignored,
especially a program coming from Google.

Just like your Google Profile, Buzz is another opportunity to get your
web content connected and indexed in Google.

Most importantly, Buzz will, no doubt, be another form of “democratic voting”
which is at the heart of Google’s ranking algorithm. Actual users will point
out the good stuff and create buzz around it. That’s why the number of followers,
the number of bookmarks, the number of comments… any content/webpage has
will largely determine its ranking in the search engines.

So any webmaster or marketer should use Buzz to get that slight advantage
within Google. All those ranking factors do add up and if you want that first
page listing in Google’s all important index, using Google Buzz is a “no-brainer!”

http://www.google.com/buzz/titushoskins

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:
http://www.bizwaremagic.com/Free_Desktop_Calendar.htm
……………………………………..

BWMagic’s Internet Marketing News

Google’s Search Engine Optimization Starter Guide

We’re going back to the basics of search engine optimization in this
week’s newsletter. Mainly optimization in Google but many of the same
tactics apply to the other search engines as well.

Lately, Google has been giving out tons of information on how to
optimize your site for its search engine. Actually, Google has been
doing this for a long time with its “Google Webmaster Tools” section
where you can find very helpful information on creating your site.

Also, Google has provided plenty of helpful tips and info thru one
of their most widely known spokespersons: Matt Cutts. If you’re
really want to get a “leg-up” on Google you should follow his
blog and/or follow him on his Twitter account. Just Google to
find them!

Of course, for obvious reasons, Google will never give you the
“full monty” on just how they rank their index and your site, but
I have found following the general advice given by Google and Matt
Cutts is very helpful and can improve your rankings, especially
if you’re making some big mistake that you don’t know about.

If you’re completely new at building or optimizing websites, I
would suggest you download Google’s own PDF Starter Guide and
you can find the download link here:

Google Search Engine Optimization Starter Guide

It has the basic steps you should take in order to optimize your
site for the search engines. Just basic stuff you should know and
apply.

What I found good about this simple guide, it gives you links so
that you can further investigate and learn more about tricky issues
should as Duplicate Content and other issues that many webmasters
find hard to understand.

Of course, you should also be checking out Google Webmaster Tools
which is very comprehensive and detailed. Actually, if you’re really
new at this webmaster stuff, I would suggest you try these sites which
further explains how to use Google’s Webmaster Tools

6 Tips For Google Webmaster Tools

and

Google Webmaster Tools – A Comprehensive Guide.

Getting a quick start on what Google expects to find when they crawl
and index your site is something every webmaster should know. Using
the above links should help you with this discovery.

….

SBI Valentine Special

Ken Evoy’s SBI (Site Build It) is holding their regular Valentine’s
Special. Buy a subscription to this popular and comprehensive web site
building system and for $100 more, you get another site which you
can give away to a friend or someone special. Sort of a Valentine’s
Gift!

You can find the full details here:

SBI’s Valentine’s Special

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:
http://www.bizwaremagic.com/Free_Desktop_Calendar.htm
……………………………………..

BWMagic’s Internet Marketing News!

…….
Contents:

o Google Caffeine & New Ranking Factors

o Some Black Friday & Cyber Monday Special Discounts/Sales

…….

Since most of the people who usual read this will either be still
celebrating the Thanksgiving Holiday or out shopping, I will try
and keep this newsletter very short.

Since Google told everyone about Google Caffeine last summer and
gave us a Sandbox URL where we could check our sites and rankings
in Google’s new search engine, I have been very concerned about how
all these changes will affect my sites and rankings. You should also
be very concerned about it too!

Actually, I have become a bit obsessed with it mainly because I am a
full time search engine marketer and my livelihood depends on achieving
high rankings in Google.

Now, that Caffeine URL has been closed by Google, (www2.sandbox.google.com)
but one datacenter is now using the Caffeine search results. After
the holidays, Google will roll out the full version of Caffeine.

Needless to say, major updates in Google can be devastating for
online marketers and webmasters if your keywords disappear from
the first page listings. Many online marketers are holding their
breaths and wondering just what Caffeine will bring…

I have written a rather long article (sorry) on this whole
issue and given my views on Caffeine. Keep in mind, this is my
own observations of how my keywords reacted in the Sandbox URL,
no doubt, Google has made adjustments since then and what actually
happens with the full version of Google’s “Next Generation” search
engine goes live… is anyone’s guess. But you can find my views
on Caffeine and what it could mean for your site and keywords here:

Google Caffeine Ranking Factors

…………………………………..
Black Friday & Cyber Monday
…………………………………..

If you’re a regular reader of this ezine you will also know I am
a full-time affiliate marketer. I make my living from selling other
people’s stuff – mostly electronics and corporate business gifts.

All this week, I have been gathering all the major discounts
and deals my affiliate companies are offering… and placing
them on my sites. It’s been rather hectic but there are some
great deals from top-brand name companies… Apple, HP, Dell,
Lenovo, Alienware… as well as some big online retailers like
Amazon, Buy.com, MacMalls, Geeks.com… you can save a lot
of money by using these coupons and discount links. We will
be updating these coupons/discounts thru Black Friday/Cyber
Monday as new deals come online.

Anyway if you’re in the market for some gifts or you just like
getting some great bargains check out these pages:

Cheap Laptops

Dell Notebook Coupons

HP Laptop Coupons

If you’re in interested buying gifts try:

Corporate Business Gifts

And Blu-ray Players are a really hot items this year and
you can get special deals and discounts here:

Bluray dvd Players

And if you’re interested in starting your own online business
SiteBuildIt is having their regular Thanksgiving Sale.

SBI ThanksGiving Sale

Kind Regards,
Titus
www.bizwaremagic.com

……………………………………………………………………………………………………….
Update to the Post Below:

The Google Caffeine Sandbox URL has now been taken down by Google.
While Caffeine has not been rolled out (as of yet) it will be live in at
least one data center before it’s fully implemented – according to Matt Cutts
in an interview given here: Google Caffeine Interview

We have assurances that Caffeine won’t be fully introduced until after
the holidays – if we can take Google at its word.
……………………………………………………………………………………………………….

We were first told about Google Caffeine last summer and
it caused a big stir. Well, at least among webmasters
and search engine marketers, the general public couldn’t
care less!

However, if you’re a webmaster or doing any type of
promotion/marketing on the web you better become
familiar with Google Caffeine. It’s in your best
interests to find out all you can about it because
it may affect your site’s rankings and traffic.


What is Google Caffeine?

It is the codename given the Google’s next-generation
search infrastructure which is supposedly going to replace
Google’s current index system. In other words, this is
Google’s updating or modernizing of how it indexs pages
on the web. It is supposed to be much faster, more accurate
and more relevant than the current Google.


Why should you care about Google Caffeine?

If you’re a webmaster or marketer Google Caffeine will
affect your site’s rankings once it comes onstream.
That is, your current keyword rankings which you now have
in Google may not be the same in the new improved Google
Caffeine.


Is there a way to check my keyword rankings in the new
Google Caffeine?

Perhaps, all indications are that using the developer preview at

http://www2.sandbox.google.com

will give you some indication of what your Google Caffeine
rankings will look like. This URL is backed up by Matts Cutts
(main Google spokesperson) on his blog. And checking your site
and keywords rankings thru this sandbox is probably a good idea.

However, word of caution, Google NEVER lays all of its cards on
the table – nor should it, especially when you’re running a
multi-trillion dollar company who’s life-blood is online search.
It must protect the integrity of its main asset which is
its index.

Actually, I am just hoping this Google Caffeine or parts of it
is not already live… because I did a lot of checking with the
URL above and my sites go up with the new index. Presently, I
am not seeing much movement in my rankings. A few have gone down
and a few have gone up – just the general normal swing that I see
from week to week in Google.

Will Google launch Caffeine during the vital Holiday Season???
In the past, a few major Updates have come just before Christmas.

When Google Caffeine actually hits is anyone’s guess, but
it’s probably coming soon, if not already implemented in some
stages. The more important question for you and your site – will
it be a mild seasonal storm or full-blown Category Five Hurricane?


Here’s how you can do a simple check:

1. Open up two browsers or windows on your computer:

http://www.google.com

and

http://www2.sandbox.google.com

2. Compare & Check how many links you get when you place
these into both Google search engines:

links:www.yoursitename.com
link:www.yoursitename.com

links:http://www.yoursitename.com
link:http://www.yoursitename.com

3. Now, do the same for your major keywords and compare
the results.

I hope both your site and keywords still hold-up in Google’s
new search engine.

If you want to find out more about Google Caffeine – there’s
a very good article in Site-Reference you can read for
more information on this topic.

http://bit.ly/20NUHK

Google Caffeine Update – Is It Good News For You?

………..

Have you checked out TweetGlide yet?

All this week I have been using the new FREE desktop
application for Twitter called TweetGlide. I am
really liking this one mainly because it gives me the
full impact of Twitter… Tweets, Direct Messages,
Favorites, Mentions… all on your desktop in one spot.

Check it out here and yes, this is still my
affiliate link!

Free TweetGlide

Titus
www.bizwaremagic.com

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:
http://www.bizwaremagic.com/Free_Desktop_Calendar.htm
……………………………………..

BWMagic’s Internet Marketing News!

…….
Contents:

o Does Google PageRank Count Anymore?

…….

This week I would like to give you some news about Google PageRank
and my opinions on it. PageRank won’t go away and it is a much
discussed issue if you’re a webmaster and have a site.

That little green bar gives Google’s ranking of all the web pages
on the web – including yours. PR10 is the highest, PR0 is the lowest.

PageRank doesn’t mean much in SEO turns anymore – your page can
have a low PR ranking but still come up first in Google’s index.
Many times above pages that have a much higher PR ranking than
your page.

However, I take a much broader view of PageRank and find
it still very important. You can find out why by reading
my article below…

………………………….
Feature Article
………………………….

Does Google PageRank Count Anymore?
Copyright © 2009 Titus Hoskins

Being a full-time SEM (Search Engine Marketer) I have been
conditioned like Pavlov’s dog (not a pretty picture) to jump
every time Google twitches. Lately Google has been doing a
lot of twitching.

Specifically, the rather startling news from Google Webmaster
Trends Analyst Susan Moskwa that Google has ditched PageRank
from Webmaster Tools.

“We’ve been telling people for a long time that they shouldn’t
focus on PageRank so much; many site owners seem to think it’s
the most important metric for them to track, which is simply
not true,” states Moskwa. “We removed it because we felt it was
silly to tell people not to think about it, but then to show
them the data, implying that they should look at it.”

Find more here on WebProNews:

http://www.webpronews.com/topnews/2009/10/15/google-ditches-pagerank-in-webmaster-tools

Now, for SEO reasons or for ranking in Google’s index, PageRank
has long been eunuchified by Google. However, even missing
a few dangling bits, history has shown us eunuchs still wheel
tremendous power. PageRank is no different.

Regardless of what Google wants to happen, PageRank is still
extremely important to anyone marketing on the web, especially
if you’re selling SEO services or operating a web business. Try
selling SEO services when that little green bar on your site
is pointing to PR0 or worst yet, pointing to a solid gray bar.

Obtaining a high PR7 or PR8 simply means more business and revenues…
regardless of how Google is or is not using PageRank. People know how
to count and they learned long ago, a ten is a lot more than
a big fat zero.

Placed against a PR1 site, a PR8 will win more respect in the eyes
of potential clients and can produce enormous profits for the site
owner and we won’t even mention the still widely practiced
habit of selling links, which Google is desperately trying to stop.
Total and full elimination of PageRank would be an honest start
but it will still be an uphill, if not an unwinnable battle, for
Google to fully eliminate link selling.

Even with my modest sites, I have turned down a small fortune
by not selling text links on any of my sites. When I had a PR6
site instead of a PR4 – those link requests were nearly doubled.
So one can easily understand Google’s position and the need to
downplay PageRank, if they even want to put a small dent in all
this link selling and buying which is still rampant on today’s
web.

PageRank is Google’s creation, and unless they remove it fully
from their system and the Google toolbar, then PageRank still Counts.
Actually, in the whole scheme of marketing your website on the
net, PageRank counts big time. And in more ways than one.

There are several reasons why you shouldn’t count PageRank out.

For years Google has been downplaying the important of
PageRank and states it’s only one of about 200 ranking factors
which determines how Google ranks its index for keywords.
Obtaining top organic rankings for popular lucrative keywords
in Google simply means money in the bank. Actually, even a movement
of only one or two places on those first page SERPs (Search Engine
Results Pages) can make a major difference to any online marketer’s
bottom line.

Now while you can have a lower PR number and still rank above
other higher PR pages for your chosen keywords, I have even had
many times when my PR drops but my actual SERPs rankings in Google
goes up, mainly due to building related relevant backlinks. So
PageRank counts little towards your keyword rankings but it can’t
be totally dismissed.

Mainly because, even if PR is just one ranking factor, in close
competitive keyword battles (I am presently fighting tooth and nail
for some very choice keywords) just one ranking factor such as
high PR can make the difference of whether or not you get to the
top spot. Big dogs are still jumping and for those of us who know
how to count, getting a number one spot in Google makes all the
difference in the world.

Not only because Google controls roughly 80% of all search engine
traffic, but more importantly Google has established unmatched
credibility and brand recognition in the eyes of potential customers
visiting your site. Web users trust Google. Web users look to Google
for guidance and direction. Web users believe what Google is telling them.
In the online world, rightly or wrongly, perception is everything.

As an online marketer, I am completely amazed each day at the
marketing power Google now commands with web surfers and with the
general population. Google is king of online search and no other
search engine even comes close to Google.

PageRank is Google’s ranking system, and in the eyes of those who
notice these things, it still wheels tremendous influence and power.
By default, PageRank is Google’s opinion of your site, and web
users can count (at least to 10) and if Google believes people
are still not counting when it comes to PageRank, then they are fully
mistaken.

…
The author is a full-time professional online marketer who has numerous
niche websites. For the latest web marketing tools try: Internet Marketing Tools
or here: Free Marketing Tools
Copyright © 2009 Titus Hoskins. This article may be
freely distributed if this resource box stays attached.

…..

SiteBuildIt Halloween Special and E-Learning

Just wanted to tell you about SBI’s Halloween $100
Special – you can find the details here:

SBI Halloween Special

And also tell you about SBI’s e-learning classes
you can take. These are not cheap but they are
they are well worth my recommendation. These come
from SiteBuilIt and are very professional and
detailed. Find out more here:

SiteSell E-Learning Courses

Kind Regards,
Titus

http://www.bizwaremagic.com

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:
http://www.bizwaremagic.com/Free_Desktop_Calendar.htm
……………………………………..

BWMagic’s Internet Marketing News!

…….
Contents:

o Should You Use Google Adsense On Your Web Pages?
…….

This week I received an email from Marlon Sanders since
I am a long-time subscriber to his Newsletter… and
in it he referred to a long discussion/thread going
on over at the WarriorForum. It is all about Google
Adsense and the thread was started by XFactor who
only goes by the name of “John”.

The title of this popular thread is called:

6 Months Later: $300 Daily w/Adsense (Lessons Learned)

You can find it here: Adsense Thread Warrior Forum

Keep in mind, this XFactor guy is of course, plugging/selling
a $77 course entitled “Micro Niche Adsense Course”. So I have
long learned to view anyone selling stuff on the web thru my
battle-wary and all too cynical eyes. I am extra critical of
what claims they make. You should do like-wise.

However, this is a very interesting discussion and it
brought back the whole issue of whether or not you
should use Google Adsense on any of your sites or web
pages?

Now, I have been using Google Adsense on many of my web sites
and pages for years. I have become addicted to getting that
monthly Adsense check from Google. I could arrange electronic
payment but I simply get a kick out of receiving that check,
mainly because years ago when I started earning income
from the web, it was the only check that impressed my family
and friends. It’s a bit hard to explain but it sort of made
all this web stuff “legit” in their eyes. Google has that power
over people!

In many ways, using Google Adsense on my web pages doesn’t make
logical marketing sense – why get 60 cents for a click when you
can get 60 dollars instead by using an affiliate program. That is,
you can often get 10 times, sometimes even 100 times more by using
affiliate links on your pages rather than Google Adsense.

Why use Google Adsense at all?

Besides the thrill of getting those monthly checks, I use
Google Adsense to mainly create another revenue stream on
my pages in addition to my affiliate links. I know I am probably
losing some sales to Adsense but on the other hand, Adsense
is a very steady consistent revenue stream that I know will
be there each day.

Actually, it has been more consistent than any of my affiliate
programs, it pays a lot less but at least my pages are making
something each day. It’s a “SureShot”.

Another reason I use Adsense, I find it almost impossible to
find affiliate programs for all my web pages, so simply placing
that Adsense code on the page, monetizes that page for me.

After years of using Adsense, I don’t believe it lowers the
quality of my pages, it’s just another component that my site
visitors can use to find what they’re looking for. Since I
use PPC advertising and Adwords – I know the deals and offers
presented thru Adsense are some of the most competitive
offers on the web. Nature of the beast.

Adsense does serve a purpose, other than making money for Google,
it does give the consumer some of the best deals on the web
in my opinion.

Now, whether or not you use Adsense on your pages is up to you…
I am mainly talking about affiliate links here… so if you’re
selling your own products on your site, why send those customers
to another store? Why get $3 a click, when you can earn $30?

It’s your call?

Now back to the WarriorForum and the Adsense thread by John
XFactor… I only read some of the thread before warning bells
started ringing in my head. I am not saying what this person
is saying is not true but please be extra careful and thoroughly
check out any claims before you buy any product on the web.

I have been at this web stuff for too many years and I know
the only way to get really high click through rates (CTR) with
Google Adsense is to trick your visitors into believing the
Adsense links are interior links/clicks on your site. You camouflage
them to fit seamlessly into your site.

Create simple niche sites and then blend your links in at
the very top of the page… your visitor will click these links
more often than links buried on your pages.

Some people think this is wrong to deceive your visitors in this
way, others think it is a great way to make money. In either
case, the visitor is still taken to a great deal or site where
they can find what they’re looking for on the web.

Again, it’s a judgment call on your part.

Niche sites do work and people do make money with Google
Adsense on them but my main question to this XFactor
guy – if you have quality organic search engine traffic
flowing to your pages, why not use affiliate links instead
of Google Adsense?

To be fair, this guy is using Amazon links on his pages,
and maybe he just likes getting those Adsense checks each
month, but in the back of my mind I couldn’t dismiss the feeling
that he may be pushing Adsense in order to sell his course
or ebook.

I couldn’t help but notice that the XFactor guy doesn’t
have Google Adsense on his salesletter page for his
ebook. Maybe he likes getting $77 instead of 77 cents
for his clicks?

But check out this thread for yourself, it has many
good pointers and tips. Especially if you’re already using
Adsense on your web pages or are planning to use them in
the future.

You can find it here:
Adsense Thread Warrior Forum


Kind Regards,
Titus
www.bizwaremagic.com

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BWMagic’s Internet Marketing News!

The Tricky Issue Of Duplicate Content & What Google Says About It

Don’t know about you but one of the most worrisome issues has
to be duplicate content. I am mainly worried about my content
being ranked lower because the search engines think
it is duplicate content and penalizes it.

Now, for my major keyword content/pages even a loss of just a few
places in the rankings can mean I lose hundreds of dollars in commissions,
so anything affecting my rankings obviously get my immediate attention.

The whole tricky issue of duplicate content has caused me some
concern and I have made an ongoing mental note to myself to find
out everything I can about it.

My situation is compounded by the fact that I am heavily into
article marketing – the same articles are featured on hundreds,
some times thousands of sites across the web. Naturally, I am
worried these articles will dilute or lower my rankings rather
than accomplish the intended purpose of getting higher rankings.

I try to vary the anchor text/keyword link in the resource boxes
of these articles. I don’t use the same keywords over and over
again as I am nearly 99% positive Google has a “keyword use”
quota – repeat the same keyword phrase too often and your highly
linked content will be lowered around 50 or 60 places, basically
taking it out of the search results. Been there, done that!

I even like now submitting unique articles to certain popular
sites so only that site has the article – thus eliminating
the whole duplicate content issue.

Another way I have handled this issue is using a 301 re-direct
so that traffic and pagerank flows to the URL I want ranked.
You can also use your Google Webmaster Tool account to show
which version of your site you want ranked or featured:
with www or without the www.

The whole reason for doing any of this has to do with PageRank
juice – you want to pass along this ranking juice to the appropriate
page or content. This can raise your rankings, especially in
Google.

Thankfully, there is the relatively new “canonical tag” you can use
to tell the search engines this is the page/content you want
featured or ranked. Just add this link tag to your content which
you want ranked or featured:

link rel=”canonical” href=”http://www.example.com/product.php?item=swedish-fish”/


Anyway, this whole duplicate issue has many faces and sides,
so I like going directly to Google for my information. Experience
has shown me that Google doesn’t always give the right information,
but for the most part, you can follow what they say. Lately, over
the last year or so, Google seems to have made a major policy change
and are telling webmasters a lot more information on how they (Google)
rank their index.

So if you’re concerned or interested in finding out more about
duplicate content and what Google says about it try these helpful
links:

Video – Duplicate Content & Multiple Site Issues

This video is presented by Greg Grothaus of Google and
is quite informative on the subject.

http://www.youtube.com/watch?v=6hSoXutuj0g

Another great link is this page from Google Webmasters Support Answers
by Matt Cutts. It has a lot of helpful information, including a
video on the Canonical Link Element.

It’s located here:

http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=139394

Kind Regards,
Titus

http://www.bizwaremagic.com

If you truly found this article and content to be helpful,
informative or totally entertaining – could you please Bookmark
it in some of the Social Network with the AddThis button.
I will thank you and the SEO Gods will thank you!

Don’t forget to BOOKMARK & SHARE this PAGE –

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BWMagic’s Internet Marketing News!

…….
Contents:

o Does Google Have Your Site On Speed Dial?
…….

Truth be told, for years I sat around and waited for things
to happen with my first site which I had placed on the web.
I did get some traffic and Google did index my site, so too,
did all the other search engines.

However, little else happened, sure I made a few sales but
nothing really to get excited about especially when you
considered all the time and money I had put into this project.
Actually, I was about to give up on all this web foolishness
when something changed in me and I came to the realization that
nothing simply comes to you; instead you have to go out and
get it.

You have to fight for it!

The spark for me was seeing other sites, some much more
crappier than mine, ranking high in Google. What were they
doing that I wasn’t doing? And the answer was quite simple -
they were aggressively promoting their sites in Google and
on the web. They weren’t just sitting around and waiting for
things to happen, they were making things happen.

The gloves came off and I got down to work. And that as they
say has made all the difference in the world.

Here’s an article on what I did and what I am doing to get
Google to notice my site – you can do the same for your own
site. All of these programs are free to join and use. Why not
try them…

………………….
FEATURE ARTICLE
………………….

Does Google Have Your Site On Speed Dial?
Copyright © 2009 Titus Hoskins.

As any webmaster will tell you, getting your site noticed and indexed
by Google is extremely important to your site’s success. Google controls
about 70% or more of all the search engine traffic on the web so getting
your content listed and ranked high by Google generally means tons of free
quality traffic flowing to your site.

Most webmasters are satisfied to take a passive role when it comes
to promoting their sites within Google. They are glad to get their
site/content indexed by Google and then patiently sit around waiting
for the slow dribble of search engine traffic to come their way.

However, there is another group of webmasters and online marketers
who aggressively market their sites and content to Google. They just
don’t stand around and wait for things to happen, they make things happen.
They spend their valuable time targeting Google with a steady flow
of quality content and links. They make sure Google is constantly
noticing and indexing their site.

Now we are talking about “totally legit” white hat SEO tactics
which will get your site noticed by Google. Aggressive tactics which
fairly puts your content into the whole mix of online interaction,
so that your content or site can’t be ignored by Google or any other
search engine for that matter.

First, you have probably already realized that social network
sites are quickly turning into the traffic hubs of the web. It’s
where the people go and it’s where you will find them. The search engines
obviously know this fact and are quickly indexing all these interactions,
links and content. Savvy webmasters are taking advantage of these
social bookmark programs to promote their own sites.

You must place your site into all this social interaction, it must
be a part of all these traffic hubs. You must create profiles in
all these sites and actively promote your content. Do you have
a profile for your site or yourself in these: FaceBook, Twitter,
MySpace, YouTube, iGoogle, Digg, Blogger, LiveJournal, Bloglines,
WordPress… and the list goes on.

You must create profiles and constantly submit content to these
sites with links back to your site. You must interact and place
your site into the whole social mix of what is happening – Google
constantly spiders these social networks and indexes the contents
and links. Have your site in all these places and Google will also
be constantly indexing your content.

Make sure you make it extremely easy for your visitors to BookMark
your content in all of these social bookmarking sites. One effective
and easy way to do this is to use the free AddThis button for all
your content. Your visitors can bookmark your content for you.
Likewise, also make sure visitors can easily Tweet your content.

Remember most of these sites are high PR6, PR7 or PR8 so Google
spiders then more frequently than lower PageRank sites. Just using
a site like Blogger/Blogspot (which Google owns) will get your
content listed in Google within minutes of posting.

Savvy online marketers also know Google is now more prominently listing
News Items, Product Listings and Videos in their SERPs or Search Results
for the most popular and lucrative keyword phrases on the web,
so these marketers aggressively use News Items/Press Releases
and Videos to get Google to index and rank their content. They
also optimize their product listings so Google indexes these as
well.

These marketers make sure their site/content is featured on
Google News. One easy way to do this is thru Press Releases
and another way is to get your content placed on sites which
Google News uses to gather material. For example, you can use a
site like American Chronicle where items are regularly picked
up by Google News.

Another simple way to promote your site/content to Google is
to use the major free article directories on the web. Article
marketing is not as effective as it once was in Google, but
it still works. Get your site’s content and articles featured
on the major article networks such as Ezinearticles, GoArticles,
iSnare, SelfGrowth, Buzzle, Article Alley, Ideamarketers…
and the list goes on.

Another venue is online forums related to your site’s topic,
so create profiles in these and promote your site. Google pays
special attention to this user generated content and is constantly
indexing it. We are not talking about comment spam but helpful
posts with quality content. For example, Yahoo! Answers would
be an excellent example of this marketing tactic.

As you can see from above, many webmasters aggressively promote
their site/content to Google. They use simple, yet persistent
link building with quality link bait, articles, reports, posts…
to make sure Google is regularly indexing their site. And to
be even more effective they tie in all their site’s important
keywords to all this content and links. They make sure Google is
making the connection between these keywords and their sites.

Of course, the real key to effective online marketing is tracking.
You must track everything, including how well Google is noticing
your site and/or content. One simple way, besides closely studying
your own website log stats, is to create Google Alerts for anything
you want to track, including your site.

You can set up your free account here:

http://www.google.com/alerts

Google will send you email notifications whenever it indexes another
page anywhere on the web containing your site’s URL. This way you can
constantly see how Google is indexing your site and where those links
are coming from on the net.

You can effectively monitor not only your site but also the keywords
that you are targeting. Try to get three or four emails a day from
Google Alerts saying your content has been indexed and you will
truly have Google on Speed… well you get the picture.

…
The author is a full-time online marketer who has numerous
websites. For the latest web marketing tools try: Internet Marketing Tools
Everyone is Profiting from Google, are you?
Find out how here: Google Cash File
Copyright © 2009 Titus Hoskins.

http://www.bizwaremagic.com



What Google thinks does matter!


Check out these handy Google Webmaster
Tools which will give you a better idea
of just what Google thinks of your
site or content. How the Big G views
your content… important information
to have.

Click Here To Discover What Google
Really Thinks of Your Site:

Play Google Detective