Monthly Archives: January 2011

First Day of the Rest Of Your Life



BWMagic’s Internet Marketing Newsletter


First Day of the Rest Of Your Life



My first day was around 8 or 9 years ago, when I started
my first website. And I haven’t looked back since, but getting
was the hardest part.

Just doing it.

I was full of doubts and I was very, very skeptic not only
about starting a site but also about the net, which was more
of a novelty back then. Today, I am just glad I made that first
start and never gave up.

Since that time I have created many sites and helped many
get started online, including family members. My brother now
several sites and is also starting to see those sales come in…

http://www.bluray-dvd-players.com

He is much more computer tech savvy than me and even has a
couple of years of training in the “IT” field. Both of us are
now helping our sister build her first site.

I won’t lie to you… starting a site and getting all the
linking and SEO right is a bit tricky. So too is picking a
niche market that’s lucrative but not too competitive is probably
the hardest part.

Been there, done that.

Actually, when all is said and done, the hardest part is just
getting started. Doing some marketing research, picking your
keywords, buying that domain and then creating your site and
webpages.

The key is to start small… plan on building a 4 or 5 page
site at first and then keep growing as you find out more about
your chosen subject.

I have said this a hundred times… all this web stuff is not
rocket science. It’s just a matter of finding a topic or subject
you really enjoy and creating a site about it.

It does help to have a flare for writing but now that videos
are taking over, even that is less important. You can just
talk and record videos on your subject.

But making that first start is always the hardest part. Once
you get over that hurdle, you will probably be like me, thanking
your lucky stars every day that you got involved with web marketing.

You won’t be alone, there are hundreds of thousands, perhaps
even millions who have done the same thing.

Sometimes it’s helpful to find out how some of these people
got started and where they ended up. Ken Evoy of SiteBuildIt
(one of my highest recommendation for newcomers) has created
a page giving examples of ordinary people who have started
web sites and web businesses.

Telling what they were doing before and after they started
their web sites. It makes for very compelling viewing, especially
if you’re seriously thinking about venturing down the same
road.

Anyway give it a look if you’re interested in starting the
First Day of the Rest of Your Life:



SBI SiteBuildIt Review




Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

http://goo.gl/0CBr

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!

Facebooktwittergoogle_pluspinterestlinkedin

Are Google’s Listings Becoming Too Corporate?



BWMagic’s Internet Marketing News



Google Spot!







Are Google’s Listings Becoming Too Corporate?


Just as Eric Schmidt announces he will be stepping down as
the CEO of Google, (effective April 4th, he will be replaced
by Larry Page, who everyone knows is a co-founder of Google)
all the talk in search engine circles is about how much more
emphasis Google is placing on Local Results.

Often these local business listings are now displayed before
and above other more general organic results. In addition,
Google seems to be placing much more emphasis on Corporate
Brand name listings in recent months. While this move to big
brand names is nothing new, in combination with the increased
local listings, one has to wonder if Google has made a deliberate
move to favor corporate listings above all other organic results.

In theory, this is supposed to give the web searcher a better
surfing experience and Google has stated many, many times that
improving the searcher’s experience is paramount. But one has to
wonder if this overemphasis on corporate brands is giving the
searcher what they’re looking for in their search.

Everything works out perfectly if the searcher is looking for
the “Official Site” of a company, product or service. They get
what they’re looking for and come away happy. However, in many
cases, the searcher is looking for general information on a
product or service – they may be more interested in discovering
what others say about a certain product/service or company.

In other words, they may be looking for a general comparative
site with information and user reviews on that company. They are
more interested in finding out those opinions and views, rather
than viewing the corporate pitch or salesletter. Now they will
have to search through five or six listings in order to find
that comparative authority site they’re really looking for in
their search.

All this is fine, except for the fact that webmasters and
online marketers know, the closer to the number one spot,
the more quality targeted traffic you will receive from Google.
Being listed down just a few spaces can make a big difference
in the amount of traffic and sales you will receive.

Affiliate marketers, with their information and review sites,
are already feeling the pain of Google’s emphasis on this
corporate angle. One could even argue Google could be trying
to cut out these middlemen and deal directly with the companies
themselves. Integrity aside, there’s nothing stopping Google
from favoring and listing higher the top brand name companies
and corporations which buy all those Adwords Advertising.

And even this is a jump to judgement since only Google knows
who is buying all their advertising, besides Google can simply
block affiliate sites and marketers by lowering the quality
score on these types of sites. Cutting out the middleman
and featuring the main corporate site instead.

If indeed this is Google’s Strategy, there’s nothing wrong
with this emphasis on corporations, they can construct their
SERPS to reflect whatever they want. Google is a business and
businesses have to make money. And a publicly traded company
must keep their shareholders happy, first and foremost.

In the end, it is these businesses, big and small, which will
benefit the most from being listed first in Google’s results.
More power to them, but it is the small webmaster and the small
online marketer who will suffer the brunt of this shift.

Affiliate marketers will be especially hit with these recent
changes and many will not survive without this free organic
traffic from Google. The online Gold Rush is not exactly over,
it has just shifted more towards the actual business owner,
especially at the local level.

One also has to keep in mind, not all these changes are of
Google’s doing, many businesses and companies are just becoming
aware of the real monetary benefits of SEO and Keyword Positioning.
These companies are now increasing their online marketing budgets
and this increase can be reflected in higher rankings in the
search engines, especially Google.

Adjusting your marketing strategies to reflect this shift will
not be easy. Having an older domain and an authority site will
probably help ease the pain, but creating special partnerships
and relationships could go even further in establishing an
“official” site for a product or service.

Adjusting your targeted keywords to reflect the “reviews” and
“comparison” angle could be another good strategy, although the
amount of searches each month will be less then for broader terms.
Another angle is to target more long tail keywords but even this
is harder to do since Google introduced Instant Search, surfers
now get less of a chance to type in these lucrative long tail
keywords.

Over the next few years, we will probably see a rising increase
in the presence of major corporations and small companies in the
search engines, especially in the top positions. The glory days
of the small time online affiliate marketer may just be over and
it will get much harder and much more expensive to make a profit.
Those lucrative leads and sales from free organic traffic,
especially from Google, might even seem like a distant dream.




Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

http://goo.gl/0CBr

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!

Facebooktwittergoogle_pluspinterestlinkedin

Let These Top 10 Internet Marketers Help You



BWMagic’s Internet Marketing News





Let These Top 10 Internet Marketers Help You


No matter what subjects or skills we’re learning, it is extremely
important that we learn from the best. The same goes for webmastering
and online marketing, you must seek out the Top Marketers and study
their methods.

This simple strategy has given me all the knowledge I need and it
can also do the same for you.

It’s especially important if you’re new at this Internet Stuff and
still learning the ropes. Coming under the influence of some of these
top marketers will make your job or task much, much easier. It is
also a great fun way to learn all this stuff.

I was very fortunate in my early years online because I came into
contact with some great marketers who influenced me and what I
was trying to do. Their help and guidance can’t really be measured,
and I will always be grateful for their help.

So If you’re looking for some guidance with your website and/or your
marketing, whether online or off, I would highly recommend you check
out some of these marketers. One important tip – most of these marketers
have affiliate programs, instead of spending “x” amount of dollars on
information products, simply join their affiliate programs and you
will get a first-hand training from many of these masters.

For what it’s worth, here are my own top 10 Marketers who have
influenced me the most, especially when I was first learning
all this marketing stuff.

Top 10 Internet Marketers – Old School To New School




Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

http://goo.gl/0CBr

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!

Facebooktwittergoogle_pluspinterestlinkedin