BWMagic’s Marketing Tools

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
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BWMagic’s Internet Marketing Newsletter

My Top 10 Most Useful Free Marketing Tools Of 2010

At the end of the year, everyone is making lists and
I thought it would be helpful if I gave you my most
useful marketing tools of 2010. All of these are
free and there’s no reason why these tools can’t also
help your website or your online marketing.

While they are geared towards marketing, they can also
be used for getting traffic to any website. I also believe
it is the “USE” of “ALL” of these tools in combination
which has helped me succeed online.

So here in no particular order, are my most useful
free marketing tools of 2010:

1. SeoQuake for Firefox

This invaluable SEO tool will give you vital stats
about your own site and those of your competitor. I
use this extensively to check out my linking partners
and how I can better compete with my competition.
Very helpful. www.seoquake.com

2. Google Analytics

Getting traffic is only half the battle, knowing what
that traffic does on your site is extremely important.
I use this program to make my pages perform better and
bring in more sales. Knowledge is everything on the web.
www.google.com/analytics

3. Microsoft’s Commercial Intention Tool

Picking the right profitable keyword phrases is the
first step to earning revenue from the web. This very
useful tool from Microsoft will tell you the probability
or how likely your chosen keyword will have commercial
intention or results.

4. Addthis Social Bookmark Button

Social bookmarking has become very important for getting
targeted traffic and for getting higher rankings. You simply
must have an easy way for your visitors to bookmark your
content in all the social networking sites. I find the
Addthis button extremely useful for this purpose.
www.addthis.com

5. WordPress Blogging Software

Using WordPress blogs are very beneficial because they are
SEO friendly and search engines really like and favor
them. One of the easiest ways to create profitable sites
and adding helpful “plug-ins” makes them even more useful.
www.wordpress.com

6. YouTube Videos

Videos are the future of marketing on the web, so using
YouTube videos to promote your site or product is a no-brainer.
I have also found videos are very important for SEO reasons.
www.youtube.com

7. Twitter

Simple, direct and very effective for getting your message
on the web and into the search engines. You must include
this social book-marking/messaging site in your promotion
and online marketing. www.twitter.com

8. Alexa

Surprisingly, along with sites like Compete, I have found
myself using Alexa as one of my most valuable information
gathering tools. While not entirely accurate, it does give
you information you can use to further your marketing goals.
www.alexa.com

9. Articles/Ezinearticles

Article marketing is still my most effective marketing tool
on the web. I find using sites like Ezinearticles and GoArticles
vital to my whole online promotion. www.ezinearticles.com
and www.goarticles.com

10. Search Engines

Hands down, getting top rankings for your lucrative keywords
in the major search engines, is still the most valuable marketing
tools you can have in your tool-kit. I find gearing my marketing
and promoting towards Google has paid off handsomely for me.
Achieving and maintaining those top rankings in Google will make
or break your online endeavors; in 2010 or in any year for the
foreseeable future.

Happy New Year And all the best for 2011

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

http://goo.gl/0CBr

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Plannerhttp://bit.ly/hPnbUG
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:

http://www.bizwaremagic.com/Free_Desktop_Calendar.htm

……………………………………..


BWMagic’s Internet Marketing News


10 Commandments of Internet Marketing

10 Commandments of Internet Marketing

No matter if you’re a webmaster or into online
marketing, it does pay to have a good sense of
humor. It will make your online endeavours
much more bearable, if not more enjoyable.

In this light, I have written down 10 rules or
commandments you should follow if you want to
succeed online. These are my own personal views
based on over 10 years of marketing online.

It’s a light-hearted look but also somewhat
serious… they might help you get further ahead.
They certainly have helped me…

They are here:

10 Commandments of Internet Marketing

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

http://goo.gl/0CBr

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Plannerhttp://bit.ly/hPnbUG
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:

http://www.bizwaremagic.com/Free_Desktop_Calendar.htm

……………………………………..


BWMagic’s Internet Marketing News


Google Instant Previews Video

Google Instant Previews Video On SiteProNews

Something a little different this week. I am just going to give
you a link to a video which SiteProNews made of one of my articles
on Google Instant Previews. This video shows what these previews
mean for your site and the amount of traffic you get from Google.

And in an indirect way it also explains one of my best online
marketing tactics.

In a nutshell, one of my most effective marketing tactics this year
has been submitting UNIQUE content to certain key sites related to my
own. This content gets ranked higher in the search engines because it
is unique and only on that site. I highly recommend you find related
sites and see if they’re open to having your unique content (article,
guest blog post, web content…) placed on their site. Like me, you
might be surprised at the response you get.

Also remember, each site has what I like to call its own “keyword DNA”,
depending on how that site is viewed and ranked by the search engines.
This DNA is determined by the keyword layout of the site and the related
links pointing back to it. So an article that’s perfectly matched to these
keywords and placed on a related site will rank higher and bring in more
traffic.

If you don’t have your own keyword research software, just use Google
to find the top sites which are ranking for your targeted keywords.

Anyway if you want to view the video it is located on SiteProNews here:

Google Instant Previews Video

Or view it below:

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

http://goo.gl/0CBr

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!

……………………………………..
F’r'e’e for All BWMagic Subscribers
- DATEwise Desktop eCalendar and Planner
Never miss another important Meeting or Birthday
Again! Takes only minutes to Download and Install.
F’r'e’e Download:

http://www.bizwaremagic.com/Free_Desktop_Calendar.htm

……………………………………..


BWMagic’s Internet Marketing News

Should You Use URL Shorteners?

Sorry about last week, the Google URL shortener link
wasn’t working for 3 or 4 days, believe it is working now.
Thanks to all the subscribers who alerted me about this
issue. In the past, I had been using bit.ly but had switched
to Goo.gl, well – because it’s Google. And everything works
better with Google, this is the first time something I used
from Google had not worked as planned.

It just wasn’t my links, none of the links with Goo.gl were
working. No big loss, unless you were linking your Black Friday
& Cyber Monday traffic thru these shorteners. Ouch.

But this brings up the whole question of whether or not you
should use a link shortener?

A URL link shortener works by redirecting your shorter link
to the one you have entered into their database. If this is
a permanent 301 redirect, then your SEO benefits should past
through to your longer link. No harm done. But if the shortening
service uses a 302 temporary link then SEO is not passed thru
to your longer link since the search engines only read this
link as temporary.

Both bit.ly and goo.gl uses 301 redirects so they are SEO
friendly, if they’re working!

I only started using those link shorteners because of Twitter
which only gives you 140 characters to make your point. These
shorteners are also good for sharing and spreading your links
around the web. However, in one way using a URL shortener is
not a smart marketing move because you are giving up control
of your link – putting it in someone else’s hands, in this
case Google’s.

If it goes down, or they decide not to link to your content
for some reason, you’re in trouble. Same goes for bit.ly,
they are in control of your links. Maybe it doesn’t count
so much if it is a general link, but if you a have an affiliate
link in there, you can’t change or alter it.

One of unwritten rules of Internet Marketing, always control
your links and route them through your own domain which you
control. Especially if you place these links into viral ebooks,
articles, videos… make sure you are linking through a URL
on your site. This way you can easily alter the link if
anything changes.

I like using the simple Loading Page, given out by Clickbank
some time ago:

Clickbank Redirect Link


Of course, you have to take out the () and place your link in
the three places, then save this HTML page on your site’s server.
Place your keyworded title for this page in this URL, so you would
have something like: http://yoursite.com/mainkeywords.htm

The above coding was mainly designed so no one could change/steal
your affiliate links, but it can be used to link to any page on the
web or on your site. Instead of linking directly to pages on the web,
you route them all through your site. This way you have control and
can change them at any time. Extremely useful if you place your links
in viral ebooks, videos, articles… once these links get out there,
you can’t take them back but if you’re routing them through your site,
you will always control those links and can change them at will.

It’s up to yourself whether or not you use these URL shorteners,
but if you decide to use them, just make sure the service you pick
uses 301 redirects so you don’t lose any SEO benefits.

For more information on URL Sshorteners and which one you should use,
try this helpful link from Searchengineland:


Which Url Shortening Service Should You Use?

Here’s what Google and Matt Cutts says on the matter.

Helping You Succeed Online Since 2002!

Kind Regards,
Titus

http://www.bizwaremagic.com

P.S. These are the Actual web marketing tools which
I use daily to earn a full-time online living:

Marketing Tools

Did you find the above information helpful? If so, why not
help spread the word – recommend this content by using
the social bookmark sites below. The SEO Gods will Thank You!