BWMagic's List Building Newsletter
(Special RSS Edition) June19 - 2005
Warm welcome to all new subscribers,
especially, those from SiteProNews!
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Contents
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o All Things Google
o Content is Still King
o Strategic RSS Positioning...How to
Hotwire Your Site To Google
o Happy Father's Day!
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o All Things Google
Google came acalling this week! My main site,
www.bizwaremagic.com suddenly starting getting
a lot of traffic - not massive traffic mind you
but an extra 200 to 300 visitors aday.
I have learned the hard way NEVER to get excited
about traffic from Google. One day your site is
in the top 10 - next day - no where to be seen!
Especially now, as they have made recent changes
to their algorithm with the Bourbon update, and the
SERPs are all over the place but for some reason
my site hit the radar. (Keep reading, what I did
could help you with your own site's rankings!)
I have always gotten traffic from Google but
never in very large numbers.
And it's very good traffic - by that I mean - it's
95% targeted. Visitors should get what they are
searching for. I believe Google is relying more
semantics/actual text of your links and content.
It seems to hit the target more now than in the
past - at least for my websites.
Don't get me wrong, with Google adsense on all
my pages, I will take Google Trash any day!!!
But it much better to get the Google Cream
- especially when you're marketing affiliate
programs.
I would like to believe the increase in Google
traffic comes from my own efforts. Since the
beginning of year I have made an all out
effort to increase my rankings.
Of course, everyone knows the two main factors
for getting Google Traffic are: Anchor Text Links
and High PR or Page Rank.
Anchor text links are the actually text or keywords
in the live links on other sites around the net linking
to your site or page.
<*a href="http://www.bizwaremagic.com/notebook-online-buyers- guide.htm">Notebook Buyer's Guide <*/a> 'Notebook Buyer's Guide' is the anchor text.
Google ranks the quality and importance of a page by
giving it PR or Page Rank. A PR8 is much better than
a PR3. Hence, getting your link or links on a lot
of high PR pages will increase your Google rankings for the
keywords in your anchor text.
Many SEOs now believe Google is placing less importance
on their PR system (only theory) but there seems to be
a lot of abuse of this system. People buying links and
skewing the results or SERPs.
I have been targeting 'one way links' with
my marketing and getting them by writing articles.
The article below on Google is #25 since Jan.
Don't know why I didn't start this tactic
sooner but writing never comes easy to me - I
am very poor with the grammar part and I can
never seem to get the hang of it - good writing
has nice flow to it. You either have it or you
don't. Can't seem to quite get it!
But hopefully the information I am trying
to pass on - makes up for the poor writing.
Of course, my poor writing style hasn't
stopped me from getting my articles on some
major sites such as 'addme.com, sitepronews.com,
webpromotion.com, buzzle.com' and other major
players - sites with high PR or links of million
or more'.
But Google is very frustrating from a webmaster's
point of view - if I check my main site
http://www.bizwaremagic.com into Google over
1300 sites with a link to my site comes up -
but when you check with Google for backlinks
only 29 measly links shows up.
All these links must be helping with Google.
Many believe they count many links that are
not listed. Again only theory.
My main site once had a PR4 ranking - it's now at PR3
and has not changed, despite a large increase in
links from some high quality sites. It's
very frustrating to say the least.
My blog went to a PR3 very quickly but
it now too is stalled.
Since Google traffic can make or break your
site - I have been working very hard to do
all the right things.
Since the start of the year, I have also been
following Brad Callen's excellent advice in his
free mini course. He gives a lot of pointers you can
follow to give you that extra edge your need
to get your keywords or phrases in the top ten.
Get a free trial of his
seo elite and see what I mean.
Just try the seven days to massive traffic eCourse.
The only other thing I have been doing, that
I hadn't been doing before - concerns RSS. I have
gone heavily into blogging and RSS promotion
with my sites. I have a gut feeling this may be
a dominant factor in the increase in rankings.
Search engines can't ignore RSS. It offers up
'raw-fresh-content' that's the lifeblood of any
search engine.
I muse on this RSS wildcard in the article link
listed below.
Then again, it's wise never to draw conclusions quickly
or get too over excited - by the time you're reading
this - my Google glee could be turned to Google glum again.
And then its back to the drawing board.
Google is one beast I would dearly love to tame
but the Jury is still out and not a pair of PJs in sight!!!
Wait a minute, Google Glee and Google Glum -- Gee that sounds
like a good name for another article...like I said
writing does not come easy to me!
Lets see...
Google Glee And Google Glum --
Taming The Google Beast In Five Easy Steps
No that's not right - always put the reader's
benefits in the title of your article.
The Top 5 Webmaster's Tips For Mastering Google
or better...
Top 5 Tips to Massive Google Traffic
oh I give up...
Happy Father's Day! Have a Good One!
o Content is Still King
On a more serious note - regardless of how you tackle
the search engines, content is still king. Give the
search engines fresh unique content and they will
come acalling.
Getting fresh content is not as easy as it seems,
it you're not a fast or good writer - you will
have to look elsewhere to solve your problem.
One solution I have passed along lately, is
Len Thurmond's
Article Automator.htm. This is software
that will find keyword related articles and place them on your site.
I am always wary of recommending ebooks
to my subscribers and visitors. They don't
get read or my interpretation of the book is all wrong,
besides, it's hard to judge what information
other people will find helpful. Unless, it has some
straight forward practical advice like
Joel Comm's
Google Adsense Secrets.
Software on the other hand - I find very
easy to recommend - you can't go wrong with
buying software. It's a practical tool
you will use every day in your marketing.
Some how they are always worth the extra
money.
Lately, I have come across another piece of
software from Jeff Alderson. If you remember
he's the guy behind some controversal products:
Traffic Equalizer and
RSS Equalizer.
Jeff Alderson's Traffic Equalizer caused a lot
of controversy when it was first released several
years ago - mainly concerning the quality of the
content created to get all this traffic following
thru these pages of endless links.
These theme-centered keyword pages do bring in a
lot of traffic and more than a few people have made
significant recurring income from this traffic.
Many more webmasters have used these TE pages to
funnel traffic to their main website or websites.
Also creating significant income.
Alderson also produced RSS Equalizer which draws
fresh content from RSS feeds and places this content
onto HTML webpages that the search engines just love.
Fresh content is still King of the Hill!
Many ordinary webmasters use these two products
in conjunction - creating a powerful system of
creating tens or even hundreds of themed websites
that bring in traffic and revenue. But go into this
area with your eyes firmly open - some search engines
ban these types of sites - they consider them a type
of keyword spamming. So be careful, if you use this
type of software.
Like anything, it's in how you apply these tools,
rehashing old SE links and calling it content is one
thing... but these tools can also be used in a more
constructive way - to create fresh informative content
neatly packaged into a well designed site that no
search engine can find fault with.
Now Alderson has come out with
Link Equalizer- this linking software will help you get one-links to your site.
Increase your link popularity rankings very quickly.
Anyone who writes articles to get one way links
knows how much time it takes. Likewise, keeping
track and getting reciprocal links is a major
pain for anyone operating a website or in most
cases websites. It takes a hellva lot of time
just do the emailing alone - not to mention
checking the links, placing the links, etc.
Links determine to a very large degree whether
you get any traffic from the search engines and
everyone knows traffic equals income. The more
traffic you have, the more income you will make.
Anyone offering a simple piece of software that
gives you legit one-way links has to be considered.
Welcomed even.
So if you want to build a large body of one-way
incoming links to your site you should check out
Link Equalizer.
It will help you get targeted one-way links to
your website.
Links=Traffic=Income
o Strategic RSS Positioning...How to
Hotwire Your Site To Google
How to use the RSS wildcard to 'hotwire' your
site to the major search engines such as Google,
MSN and Yahoo. Learn how to use Strategic RSS
Positioning to give your site more visibility on
the web and a greater presence in the major
search engines. Read more here:
RSS Linking TacticsHope you have a great week! And Happy Father's Day!
Regards,
Titus
www.bizwaremagic.comA lie gets halfway around the world before
the truth has a chance to get it's pants on.
- Winston Churchill
P.S. If you find this Newsletter helpful or mildly amusing
- why not tell your friends and online contacts about it.
Just point them to this blog. Or if you know someone who's
curious about Notebook Computers and will be considering
purchasing one in the near future - just point them to this link:
The Best Gaming Notebook Computer or Laptop
